Journalism Archive
The Changing Education for Journalism and the Communication Occupations
Abstract: The book provides a unique perspective on journalism and communication education, drawing on extensive, detailed data across time to examine the evolution of education for journalism and related occupations […]
Perceptions of media roles in Serbia and Croatia: Does news orientation have an impact?
Abstract: This study examined the perceptions of media roles among journalism students in Serbia and Croatia (N=401). The results showed that the most important were citizen-oriented and watchdog roles and […]
Where readers look, and what they miss
Abstract: Participants (N=88) in a two-condition (Facebook post information level: high vs. low) mixed factorial design took part in a laboratory experiment that utilized eye tracking to gauge what areas […]
Native Advertising
Abstract: Native advertising is a form of advertising that blends into the form and function of the digital environment in which it is placed (Campbell and Marks, 2015; FTC, 2015a, […]
Effects of Message Framing on Influenza Vaccination
Abstract: The current study examined the effects of framing in promotional health messages on intention to vaccinate against seasonal influenza virus. The findings of the experimental study (n=86) indicated that […]
The socialization of journalism students into the profession
Abstract: This panel will provide a global and comparative analysis of the ways in which journalism students’ conceptions of their roles, job expectations, motivation for studying journalism, among others, are […]
Information graphics as orienting response
Abstract: This experimental study (N=77) examined the role of infographics in orienting viewer’s attention in television news. The results of the eye-tracking study showed that when used in the over-the-shoulder […]
News vs. native advertising
Abstract: This panel engages in a debate about native advertising contextualized within the boundaries of journalism. While this advertising format is not new, it accelerates the trend of blurring the […]
The Effects of Native Advertising on Legacy and Online News Publishers
Attribute and Benefit Claims in Food Advertising
Abstract: Based on the expectancy-value model and construal level theory, this study conducted a content analysis of major women’s magazines published between 2013 and 2015 to identify and explain recent […]