Research at Grady College
Pursuing effective messages and stories that have a broad impact.
Faculty and graduate students at Grady College are recognized for their innovative research, critical thinking and thought leadership. From global communication studies and press freedom, to communicating with virtual reality, eye tracking and social media listening, we are leaders in pursuing effective messages and stories that have a broad impact.
A few of our areas of specialty include:
Crisis communications — led by Dr. Yan Jin who also directs the Crisis Communication Think Tank.
Health & risk communications — led by Dr. Glen Nowak, one of the leading experts on communcations about vaccination acceptance.
Message testing — featuring our Psychophysiology Suite, which includes eye-tracking equipment, as well as measures for heart and brain response for visual and audio stimulus.
Social media analytics and emerging technologies — featuring our SEE Suite, a social media listening and analytics lab dedicated to studying the messages people are talking about online.
Virtual reality and augmented reality — led by Dr. Grace Ahn, who is directing a $3.3 million grant project right now testing the effectiveness of virtual reality in rewarding children for meeting physical fitness goals.
We invite you to review our areas of expertise and see how we can collaborate on your next project.
Grady Research Radio Podcast
Grady Research Radio highlights the research and expertise coming out of Grady College, advancing knowledge, innovation and creation in the fields of journalism, advertising, public relations, and entertainment and media studies. It is produced and hosted by Jackson Schroeder, public relations specialist at Grady College.
Listen on Apple Podcasts, Spotify or Stitcher.
Read the newest headlines, get updates and discover events happening at Grady.
Profiles of Tenacity: Jimena Somilleda
Fourth-year public relations major Jimena Somilleda is motivated to be an advocate for her community. In addition to UGA’s AdPR department, she is involved with the Association of Latino Professionals […]
Cross-institutional collaboration sparks student research on AI, crisis communication
When students from the University of Georgia and Penn State met to kick off a research partnership this past August, they quickly realized they were gaining more than a line […]
Profiles of Tenacity: Karenia Murry
Fourth-year journalism student Karenia Murry currently serves as the vice president for the National Association of Black Journalists at UGA. She enjoys the community she’s found through organizations and classes […]
Research indicates policing videos contribute to trauma symptoms among Black Americans
Viewing violent police videos can result in trouble sleeping, symptoms of PTSD and feelings of being on guard, especially among Black Americans, according to research published in the Fall 2023 […]
SEE Suite benefits from Brazil PR agency partnership
The week of November 5, a team representing the Department of Advertising and Public Relations at Grady College visited Brazil to exchange practices and continue research collaboration. Itai Himelboim, Michael […]
NaYoung Song takes on Crisis Communication
After completing her bachelor’s degree at Korea University, NaYoung Song decided to attend the University of Georgia to receive her master’s, becoming the inaugural scholar in a partnership between the […]
“My favorite memory as a Ph.D. student was working as a senior researcher at Grady College’s Digital Media Attention and Cognition (DMAC) Lab. The team would pitch study ideas and work collaboratively to bring those projects to fruition. It was honestly so cool to conduct eye-tracking studies, meet over Jittery Joe’s coffee, and then apply our individual strengths to share our work with others in the field.”
Ph.D. ’20, Social Research Scientist, National Institute of Standards and Technology
“It’s exciting to see our student journalists wanting to engage with larger questions about the future of the industry and journalism’s role in society. CURO is a great way to support these emerging scholars as they take their first steps into research.”
Assistant Professor, Journalism