The CCTT is a thought leadership entity designed to further discussions and understanding of crisis communication and strategic conflict management, with an emphasis on evolving technologies. It bridges theory and practice via research and training collaborations among leading scholars and industry experts globally.
The CCTT has three components: CCC (Crisis Communication Coalition), CIA (Crisis Insights and Analytics) Lab, CPR (Crisis Preparedness and Resilience) Hub:
The CCC is formed of CCTT members and affiliated experts, collaborating globally on advancing crisis communication thought leadership. The CCC members serve as advisors, trainers and mentors on emerging research and practice topics.
The CIA Lab is a research group tackling “sticky crisis” challenges via collaborative research with scholars and practitioners. Through research fellowships, internships and special projects, the lab aims at generating theory-guided, evidence-based insights advancing crisis research and practice in organizational, health, disaster and technology areas.
The CPR Hub is the training ground for proactive crisis management, based on expertise from the CCC and the CIA Lab intelligence. It offers CCTT-led certificate programs and executive training programs, as well as workshops and seminars for current and future leaders in crisis communication and risk management arenas.
Yan Jin, C. Richard Yarbrough Professor in Crisis Communication Leadership, Professor of Public Relations, Associate Director of Center for Health and Risk Communication.
Glen Nowak, Associate Dean for Research and Graduate Studies at Grady College, Co-Director of Center for Health and Risk Communication, Professor of Advertising, Department of Advertising and Public Relations.
Bryan Reber, former Department Head of Advertising and Public Relations, Professor Emeritus of Public Relations.
CCTT membership is by invitation. A small group of recognized crisis scholars and practitioners, based on their crisis scholarship and/or professional communication leadership in crisis practice, are invited to join the think tank as members or participate as guests in the annual CCTT event.