Advertising & Public Relations Archive
The roles of instrumental support and mentoring in balancing professional and family responsibilities: Perspectives from women in PR in the United States.
Abstract: The rise of a professional career presents women in today’s public relations profession an intense challenge in balancing professional and family responsibilities. Therefore, this study is motivated to investigate […]
Ethical challenges in an evolving digital communication era: Coping resources and ethics trainings.
Abstract: This study is motivated to investigate the ethical challenges facing public relations professionals in today’s digital communication environment. Specifically, we focused our research on the new ethical challenges in […]
Beyond Fear Appeals: The Role of Hope in Improving Effectiveness of Health Messages.” Paper accepted for poster by Communicating Science, Health, Environment, and Risk Division
Abstract: One of the understudied areas in health communication research is hope. This study examines the effect of efficacy-inducing information on hope and subsequent attitudinal health behaviors. A total of […]
Effective Health Risk Communications: Lessons Learned about COVID-19 Pandemic through the Lens of Practitioners
Abstract: The study utilizes semi-structured interviews of health risk communication practitioners in the backdrop of the COVID-19 pandemic. The contingency theory of strategic conflict management is the guide to understanding […]
A New Conceptual Model for Understanding Interracial Communication Apprehension: How Does Racial Representation in Television-Entertainment Media Impact Interracial Conversation?
Aarum Youn-Heil (Grady PhD student) and Yan Jin. Abstract: This study proposes a new conceptual model for understanding interracial communication apprehension (IRCA), delineating how people of color use various communication practices (Orbe, […]
A second chance to protect yourself and others: The impact of interactivity and efficacy messages on influenza vaccination intentions in virtual reality
Lee, Joomi (Grady postdoctoral research associate), Ahn, Sun Joo (Grace), Wu, D., Lin, J.-H., & Kim, Jooyoung. (2021). A second chance to protect yourself and others: The impact of interactivity and efficacy messages […]
Leadership in public relations: the state of research
Meng, J. (May 13, 2021). Leadership in public relations: the state of research. Invited talk at the School of Communication and International Relations, Blanquerna—Universitat Ramon Llull, Barcelona, Spain.
Building mentorship and networks: Insights from PR Women with Influence
Meng, J., & Neill, M. S. (May 19, 2021). Building mentorship and networks: Insights from PR Women with Influence. Invited live training session at the 2021 UGA AdPR Academy.
Exploring the 2020-2021 North American Communication Monitor
Meng, J., Reber, B. H., Gower, K., Zerfass, A. (June 9, 2021). Exploring the 2020-2021 North American Communication Monitor. Facebook Live Webinar, invited and hosted by the Plank Center for […]
Risk/Crisis Communication Research Related to COVID-19 in Asia
Meng, J. (July 2, 2021). Trusted sources of information, perceived quality in communication, and health knowledge retention: A national study of COVID-19 pandemic in China. Invited presentation as part of […]