Effective Health Risk Communications: Lessons Learned about COVID-19 Pandemic through the Lens of Practitioners
Extended abstract accepted for presentation by the Mass Communication and Society Division, AEJMC Virtual Conference, August 4-7, 2021.
Abstract: The study utilizes semi-structured interviews of health risk communication practitioners in the backdrop of the COVID-19 pandemic. The contingency theory of strategic conflict management is the guide to understanding the challenges and nuances. Insights gained from interviewing practitioners (projected, n=40) from different sectors with diverse professional backgrounds will help advance the contingency theory’s application in understanding the dynamics observed in times of health risks and crises threatening societal wellbeing.
ublic’s Health Information Consumption During a Prolonged Pandemic: The Competing Roles of Journalists and Digital Influencers and Their Effects in Combating Message Fatigue
Chiara Valentini, Elanor Colleoni, Yan Jin and Sung In Choi (PhD candidate) (2023, May). “Public’s Health Information Consumption During a Prolonged Pandemic: The Competing Roles of Journalists and Digital Influencers and Their Effects in […]
How Hispanic and Latino Young Adults Respond to COVID-19 Crisis Information on Social Media: Opportunities of Overcoming Digital Inequality Threat to Public Health
Karen Robayo Sanchez (PhD student), Yan Jin, and Vivian Medina-Messner (2023, March). “How Hispanic and Latino Young Adults Respond to COVID-19 Crisis Information on Social Media: Opportunities of Overcoming Digital Inequality Threat […]
