How Diverse Publics’ Perceptions of Health Information Channel Credibility and COVID-19 Risk Impacted Their Preventive Behavioral Intention: Insights from a U.S. National Survey
How Diverse Publics’ Perceptions of Health Information Channel Credibility and COVID-19 Risk Impacted Their Preventive Behavioral Intention: Insights from a U.S. National Survey
Abstract: Using an online survey of a representative U.S. adult sample, this study revealed how publics perceived COVID-19 risk and credibility of information channels differently, which further predicted intention to follow health authority’s recommendations as moderated by age, gender and race/ethnicity. Implications on optimizing risk information dissemination effectiveness are discussed.
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The #1 most prolific author in crisis communication articles published in Public Relations Review (PRR) (2000-2023)Yan Jin is recognized as” the #1 most prolific authorin crisis communication articles published in Public Relations Review (PRR) (2000-2023)” and the University of Georgia as a #2 in top universities with articles about crisis […]
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Anatomy of Governance: An Inquiry into the Hidden Foundation of Crisis ManagementYan Jin (Chair). “Anatomy of Governance: An Inquiry into the Hidden Foundation of Crisis Management.” Accepted for Panel Session at BledCom (The 33rd International Public Relations Research Symposium), June 26-27, 2026, […]