Important Tweets Matter

Keib, Kate & Himelboim, Itai.  (2016, August) Important Tweets Matter; Predicting Retweets in the #Blacklivesmatter Talk on Twitter. Presented at the AEJMC national conference held in Minneapolis, MN. CTEC Division.

Absract: Researchers used both content analysis and network analysis to look at the intersection of emotion, content, and engagement (RT) when a topic of importance is discussed on social media.

Kate Keib  Itai Himelboim 

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