Experiencing nature
Experiencing nature
Abstract: Immersive virtual environments (IVEs) produce simulations that mimic unmediated sensory experiences. Three experiments (N = 228) tested how different modalities increase environmental involvement by allowing users to inhabit the body of animals in IVEs or watch the experience on video. Embodying sensory-rich experiences of animals in IVEs led to greater feeling of embodiment, perception of being present in the virtual world, and interconnection between the self and the nature compared to video. Heightened interconnection with nature elicited greater perceptions of imminence of the environmental risk and involvement with nature, which persisted for one week. Although the effect sizes were small to moderate, findings suggest that embodied experiences in IVEs may be an effective tool to promote involvement with environmental issues.
Related Research
-
The Emory Ideas FestivalMoni Basu led a panel discussion on the importance of local news at The Emory Ideas Festival, October 18.
-
Artificial Intelligence SessionJooyoung Kim, Session Chair, Artificial Intelligence Session, Fall Conference of the Korean Association of Advertising and Public Relations, Seoul, November 15, 2025.