Advertising & Public Relations Archive
Positive Youth Development in the Metaverse – Development of a Virtual Reality Afterschool Program for Middle Childhood Youth
Sun Joo (Grace) Ahn (PI), 2022-2023, “Positive Youth Development in the Metaverse – Development of a Virtual Reality Afterschool Program for Middle Childhood Youth,” Georgia Clinical & Translational Science Alliance […]
Journal of Advertising
Hye Jin Yoon has been named an Associate Editor of the Journal of Advertising, effective June 2022.
Inaugural 2022 Ragan Research Award
Jeonghyun “Janice” Lee (Doctoral candidate) received the Inaugural 2022 Ragan Research Award (faculty advisor: Juan Meng). The award is jointly sponsored by The Institute for Public Relations and Ragan Communications. The […]
2022 Orangefiery Best Master’s Thesis of the Year Award
Karen Robayo Sanchez (M.A., first-year doctoral student) received the 2022 Orangefiery Best Master’s Thesis of the Year Award (faculty advisor: Juan Meng). The award is jointly sponsored by the Orangefiery, a Consulting […]
Countering Propaganda and Disinformation: How Communications can Help Preserve Democracy
Helmus, T., Shaikh, M., & Ivanka Pjesivac. (September 2022). “Countering Propaganda and Disinformation: How Communications can Help Preserve Democracy.” Panel participant in Propaganda and Democracy panel series organized by The […]
Factors Influencing Americans’ Preventive Behaviours during the COVID-19 Pandemic: Lessons for Strategic Health and Risk Communicators
Sung In Choi (PhD student), Yan Jin, and Mark Badham. (forthcoming). “Factors Influencing Americans’ Preventive Behaviours during the COVID-19 Pandemic: Lessons for Strategic Health and Risk Communicators.” Strategic Communication in a Global Crisis: National and […]
Integrating Strategy and Dosage: A New Conceptual Formula for Overcoming Unintended Effects in Public Health Crisis Communication (PHCC)
Xuerong Lu (PhD alum) and Yan Jin. (forthcoming). “Integrating Strategy and Dosage: A New Conceptual Formula for Overcoming Unintended Effects in Public Health Crisis Communication (PHCC).” The Handbook of Crisis Communication (2nd edition) (Eds. W. T. […]
Social-Mediated Crisis Communication Research: How Information Generation, Consumption, and Transmission Influence Communication Processes and Outcomes
Yan Jin, Lucinda Austin, and Brooke Liu. (forthcoming). “Social-Mediated Crisis Communication Research: How Information Generation, Consumption, and Transmission Influence Communication Processes and Outcomes.” The Handbook of Crisis Communication (2nd edition) (Eds. W. T. Coombs […]
Advancing Crisis Communication Effectiveness: Integrating Crisis Scholarship with Practice
Bryan Reber, Yan Jin, and Glen Nowak. (forthcoming). “Advancing Crisis Communication Effectiveness: Integrating Crisis Scholarship with Practice.” The Handbook of Crisis Communication (2nd edition) (Eds. W. T. Coombs and S. J. Holladay), Wiley-Blackwell. Abstract: Reber, Jin, […]
The Evolution of the Advertising Discipline Through Four Decades: A Machine Learning Scope Analysis of Themes, Topics and Methods
Stafford, M., Itai Himelboim, Walter, D. & Ophir, Y. (Accepted). The Evolution of the Advertising Discipline Through Four Decades: A Machine Learning Scope Analysis of Themes, Topics and Methods. International Journal […]