Health Communication Archive
Understanding flu vaccination attitudes and behaviors: Exploring a measure of health decision-making preferences.
Abstract: Annual influenza vaccination has been recommended for all adults in the United States since 2010, but coverage estimates indicate that less than half of American adults complied during the […]
The Strategic Role of Visuals and Cultural Appeals in Help-Support Campaigns: Engaging Chinese Immigrants in Depression Communication on Social Media
Accepted for presentation at the International Communication Association (ICA) Conference, Health Communication Division, May 21-25, 2020, Gold Coast, Australia. Abstract: This study investigated the effect of different framing, visual, and […]
Effects of Social Media Comments on Attitude toward Vaccines: The Roles of Perceived Public Consensus and Perceived Vaccine Efficacy
Abstract: This study investigated if and how exposure to Facebook comments about vaccines influences one’s attitude toward the vaccines. In this investigation, comments were examined in light of their effect […]
Jeong-Yeob Han has won the 2019 Enzaim Best Article Award
Jeong-Yeob Han has won the 2019 Enzaim Best Article Award from Korea Health Communication Association (KHCA), in recognition of the article published in the journal Health Communication Research: “Co-presence in Gamified […]
Fighting the tide: How U.S. health organizations use Twitter to address the opioid crisis.
Abstract: This content analysis evaluated tweets about the opioid epidemic published in 2018 by U.S. federal and state health organizations to find out what components of both textual and visual […]
Opening the Minds’ Eye: The Pivotal Role of Sympathy in Depression Coverage Effectiveness
Abstract: Depression is one of the most severe health threats to the college student population. Depression communication plays an essential role in reducing stigma and discrimination against sufferers. However, the […]
A Social Networks Approach to Understanding Vaccine Conversations on Twitter: Network Clusters, Sentiment, and Certainty in HPV Social Networks
Abstract: Individuals increasingly rely on the Internet, and social media in particular, for health-related information. A recent survey reports that 80% of Internet users search for health information online. In […]