The Science of Winning Media Interviews

The Science of Winning Media Interviews

David Clementson gave a talk entitled “The Science of Winning Media Interviews” as part of a June 7, 2022, training session held by Maven Strategies, a Democratic political consulting firm in Raleigh, NC. The partners of the firm are women, and they specialize in women running in statewide and national campaigns. Clementson covered a series of 10 questions for political strategy, such as "When dealing with partisan media, whom should a politician give interviews to?", "What if I don't know the answer to a question?" and "How do I make my opponent seem deceptive?" All the topics were answered through discussing findings in peer-reviewed experiments Clementson has run.

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