Communication Challenges during Influenza Pandemics.
Invited presentation to the International Pandemic Influenza Working Group, Ministry of Health, Rome, Italy, November 21.
Rome, Italy, November 21, 2019
Abstract: Influenza pandemics have the potential to cause much illness and death and are thus a major focus of public health planning and preparation. As the influenza pandemic that took place in 2009-2010 illustrated, many communication issues and challenges arise during influenza pandemics, ranging from the need to daily update the news media and public about new developments and public health recommendations to effectively communicating with key stakeholders, including healthcare providers, who are directly involved in treating and preventing illness. This presentation highlights communication lessons learned during the 2009-2010 influenza pandemic and offers guidance for those involved in preparing for future pandemics.
True or False: How Parents Decide to Seek, Vet, or Share Infectious Disease Outbreak Information
Accepted for presentation at the International Crisis and Risk Communication Conference (ICRCC), March 9-11, 2020, Orlando, FL. Abstract: Numerous studies have explored how publics seek and share crisis information, but none has examined whether publics verify the accuracy of crisis and risk information before sharing the information or seeking additional information. These considerations are especially […]
Integrating Strategy and Dosage: A New Conceptual Formula for Assessing Intended and Unintended Effects of Health Risk Communication
Accepted for presentation at the International Crisis and Risk Communication Conference (ICRCC), March 9-11, 2020, Orlando, FL. Abstract: How to detect side effects of repeated exposure of the same or similar campaign messages over time on at-risk publics has emerged as a critical research question currently understudied. By formulating a new way of assessing health […]