Kim, Hanyoung (Grady PhD Candidate and now assistant professor at University of Houston) and Jeong-Yeob Han won 2021 Enzaim Best Article Award (2nd place) from Korea Health Communication Association, in recognition of the work ‘Hope in the Depths of Despair: Theorizing about Hope in the Fear Appeal Context.
Social Identity Signaling in Public Relations: Recruitment of BIPOC and LGBTQIA+ Practitioners
Abstract: This study examined the effectiveness of DEI cues in recruiting BIPOC and LGBTQIA+ practitioners by conducting a 2 (identify as marginalized or not) x 2 (high or low DEI […]
Getting a little too personal? Positive and negative effects of personalized advertising on online multitaskers
Abstract: Given the increasing number of personalized ads and the prevalence of media multitasking, understanding the impact of online privacy concern on ad outcomes is important. However, the interaction effects between […]