Advertising & Public Relations Archive

Better Understanding Adult COVID-19 Vaccination Hesitancy and Refusal: The Influence of Broader Beliefs about Vaccines

John Boyle, Glen Nowak, Rachel Kinder, Ronaldo Iachan and James Dayton. “Better Understanding Adult COVID-19 Vaccination Hesitancy and Refusal: The Influence of Broader Beliefs about Vaccines,” International Journal of Environmental […]

Ethical challenges in an evolving digital communication era: Coping resources and ethical trainings in corporate communications

Juan Meng, Solyee Kim, and Bryan H. Reber. “Ethical challenges in an evolving digital communication era: Coping resources and ethical trainings in corporate communications,” Corporate Communications: An International Journal, 2022, […]

Fending off Unverified Accusation with Narratives: The Role of Primary and Secondary Narratives in Organizational Response Effectiveness in an Ongoing Crisis

Yen-I Lee (PhD alum), Xuerong Lu (PhD candidate), Taylor Voges (PhD candidate), and Yan Jin. (forthcoming). “Fending off Unverified Accusation with Narratives: The Role of Primary and Secondary Narratives in Organizational Response Effectiveness in an Ongoing […]

Effective Communication Management in a Public Health Crisis: Lessons Learned about COVID-19 Pandemic through the Lens of Health Communication Executives

Taylor Voges (PhD candidate), Yan Jin, LaShonda Eaddy (PhD alum), Shelley Spector. (forthcoming). “Effective Communication Management in a Public Health Crisis: Lessons Learned about COVID-19 Pandemic through the Lens of Health Communication Executives.” Journal […]

Metaverse beyond the hype: Multidisciplinary perspectives on emerging challenges, opportunities, and agenda for research, practice and policy

Dwivedi, Y., et al. including Jooyoung Kim, Metaverse beyond the hype: Multidisciplinary perspectives on emerging challenges, opportunities, and agenda for research, practice and policy, International Journal of Information Management, 66(2022), […]

How the Impact of Social-Media Influencer Disclosures Changes Over Time: Discounting Cues and Exposure Level Can Affect Consumer Attitudes and Purchase Intent

Nathaniel J. Evans, Delia Cristina Balaban, Brigitte Naderer, Meda Mucundorfeanu (forthcoming), “How the Impact of Social-Media Influencer Disclosures Changes Over Time: Discounting Cues and Exposure Level Can Affect Consumer Attitudes […]

Confronting whiteness through virtual humans: A review of 20 years of research in prejudice and racial bias using virtual environments

Haley Hatfield (PhD student), Sun Joo (Grace) Ahn, Matthew Klein (PhD student) & Kristine Nowak (in press). “Confronting whiteness through virtual humans: A review of 20 years of research in prejudice and racial bias […]