perceptions Archive

How to avoid the greenwashing trap: A smartphone eye-tracking examination of CSR appeals and image framing on greenwashing perceptions and visual attention

Seo, Y., Sun, S., Bart Wojdynski & Jeff Duncan (current Ph.D. student) (2023, August). “How to avoid the greenwashing trap: A smartphone eye-tracking examination of CSR appeals and image framing on greenwashing perceptions […]