Strategic communication Archive

Leading Strategic Communication through Turbulent Times: How the Contingency Theory Advances Practice in the Management of Crises, Conflicts and Complex Public Relations Issues

Yan Jin and Augustine Pang [Chairs] (2023, May). Panel: “Leading Strategic Communication through Turbulent Times: How the Contingency Theory Advances Practice in the Management of Crises, Conflicts and Complex Public Relations […]

Maximizing the potential of millennial communication professionals in the workplace: A talent management approach in the field of strategic communication

Abstract: Although millennials have been extensively examined in the popular and academic literature, there have not been sufficient studies in strategic communication that help us fully understand this unique and […]

Maximizing the potential of millennial communication professionals in the workplace: A talent management approach in the field of strategic communication

Abstract: Although millennials have been extensively examined in the popular and academic literature, there have not been sufficient studies in strategic communication that help us fully understand this unique and […]