We are excited that you are considering participation in the 6th Annual AdPR Academy! AdPR Academy is a valuable professional development experience that strengthens diverse students:

• industry knowledge
• professional skills
• network of professional contacts

Thanks to our generous sponsors, this program is 100% free! To be part of AdPR Academy’s 2023 cohort, decide which admission pathway is best for you and follow the instructions outlined.

Who is eligible?

Current Juniors, Seniors, and first-year graduate students with an interest in learning more about the people, possibilities, and processes of advertising and public relations. Any minority student is eligible to apply.  Students attending HBCUs are strongly encouraged to participate.

A minimum GPA of 3.0 is required for all prospective candidates.

What makes an ideal cohort candidate?

We seek confident and well-rounded cohort members with experience and abilities in the following areas:

• Analytical skills
• Communications
• Creativity
• Decision-Making skills
• Interpersonal skills
• Organizational skills
• Public speaking

What must I do to apply?

There are two pathways for admission: (1) nomination from a partner school OR (2) submission of an application.

If you attend a partner university, you will be vetted and nominated by a school administrator or professor. Official partner schools for 2022 cohort include:

• Albany State University
• Clemson University
• Florida A&M University
• Georgia State University
• Howard University
• Kennesaw State University
• Tuskegee University
• University of Georgia
• University of South Carolina

All other interested students must complete an application (introduction video, resume and letter of recommendation) by the deadline. No exceptions.

Please reference the 2022 AdPR Academy Application Guide for more information.

What should I talk about in my video?

A video can capture the essence of who you are and give Academy staff a chance to get to know you better. Each video must be no longer than 2.5 minutes in length. The video should include responses to the following questions:

1) What makes you the perfect candidate for AdPR Academy’s 6th cohort?

2) What is one example of how you have impacted your community?

3) What do you want to accomplish in the first 2 years of your professional career?

4) What else would like Academy staff to know about you?

What are the Do’s & Don’ts for making the video?

Do:

• Be creative. The video should reflect your style and personal brand.
• Ensure you speak directly to the camera for at least 1.5 minutes. The balance of time can include voiceover and feature footage of you from extra-curricular activities, volunteer efforts, leadership roles, etc. if you desire.
• Shoot on a simple background and be well lit. It is important that we can clearly see and hear you.
• Shoot your video horizontally.
• Upload and create a private URL link, preferably from Vimeo or YouTube. Videos from personal websites are also acceptable. WeTransfer should only be used as a last resort and approval must be requested from the Academy Director (adpracademy@uga.edu)

Don’t:

• Use inappropriate language that could be perceived as offensive or rude.
• Use the video to outline your academic studies (you will submit your resume and a cover letter to highlight this information).
• Reframe the video questions as lead-in phrases for your responses. Develop your answers and then weave together a story about you that is captured in video. That will be more compelling.
• Exceed video length requirements. Videos over the required length will NOT be reviewed. Best to keep videos at 2.25 minutes.
• Use excessive transitions or fades.

Can I mail my application?

All application materials must be submitted using the directions provided. No exceptions.

What if I experience technical difficulties?

Any technical questions regarding the use of the online application form can be sent to adpracademy@uga.edu.

What is the deadline for the cohort application?

The 6th cohort application process begins September 12, 2022 and closes on October 10, 2022 at 6 p.m. ET, no exceptions.

Is there a fee to participate in the Academy?

There is no fee to attend AdPR Academy thanks to the generous support of our sponsors. However, students are responsible for housing and transportation to and while in Atlanta. Travel stipends may be available on a case-by-case basis depending on funds raised for the Academy.

Where will the Academy take place?

Cohort trainings, workshops, networking receptions, and the completion celebration will be held in person with additional online training opportunities. Students accepted into the cohort will be given unique credentials to access online materials and resources. Students must retain their experience designation, either in-person or online, for the entire program.

Online options are only available for up to 5 students more than 2.5 hours away via direct flight or 10 hours driving to reach Atlanta, GA.