Shopping in a Virtual World: The Influence of Spatial Crowdedness of Apparel Store on Consumer Impulsive Buying Tendency

Z. Jiang, Ryan Fernandez (Grady Emerging Media MA student), J. Lyu, H. Lee, and J. Fernandez. “Shopping in a Virtual World: The Influence of Spatial Crowdedness of Apparel Store on Consumer Impulsive Buying Tendency,” paper presented at the 79^th annual meeting of the International Textile & Apparel Association, October, Denver.