Keib, Kate; Espina, Camila; Lee, YEN-I (Grady PhD students);Wojdynski, Bartosz; Choi, Dongwon; Bang, Hyejin;(Grady PhD students) (2016, August) Top Faculty Paper: Picture Perfect: How Photographs Influence Emotion, Attention and Selection in Social Media News Posts. To be presented at the AEJMC national conference to be held in Minneapolis, MN. Visual Communication Division.
Abstract: Social media drives traffic to news, but little is known about how consumers make decisions about selecting and sharing this information. In a within-subjects eye-tracking experiment, this study examined the influence of image presence and valence on attention to and engagement with news stories on social media. To be presented at the AEJMC national conference to be held in Minneapolis, MN. Visual Communication Division
How the Impact of Social-Media Influencer Disclosures Changes Over Time: Discounting Cues and Exposure Level Can Affect Consumer Attitudes and Purchase Intent
Nathaniel J. Evans, Delia Cristina Balaban, Brigitte Naderer, Meda Mucundorfeanu (forthcoming), “How the Impact of Social-Media Influencer Disclosures Changes Over Time: Discounting Cues and Exposure Level Can Affect Consumer Attitudes […]
You are a disgrace and traitor to our country: Uncivil rhetoric against the ‘squad’ on Twitter.
Borah, P., Trude, B., Binford, M., Keib, K., and Himelboim, I. (2022). “You are a disgrace and traitor to our country: Uncivil rhetoric against the ‘squad’ on Twitter.” Internet Research. […]
