Keib, Kate; Espina, Camila; Lee, YEN-I (Grady PhD students);Wojdynski, Bartosz; Choi, Dongwon; Bang, Hyejin;(Grady PhD students) (2016, August) Top Faculty Paper: Picture Perfect: How Photographs Influence Emotion, Attention and Selection in Social Media News Posts. To be presented at the AEJMC national conference to be held in Minneapolis, MN. Visual Communication Division.
Abstract: Social media drives traffic to news, but little is known about how consumers make decisions about selecting and sharing this information. In a within-subjects eye-tracking experiment, this study examined the influence of image presence and valence on attention to and engagement with news stories on social media. To be presented at the AEJMC national conference to be held in Minneapolis, MN. Visual Communication Division
You are a disgrace and traitor to our country: Uncivil rhetoric against the ‘squad’ on Twitter.
Borah, P., Trude, B., Binford, M., Keib, K., and Himelboim, I. (2022). “You are a disgrace and traitor to our country: Uncivil rhetoric against the ‘squad’ on Twitter.” Internet Research. […]
Navigating Political Scandal and Reputation Crisis in Social Media
Abstract: Social media presents unique challenges and opportunities to practitioners in the public affairs context. The dominant social media platforms allow organizations to communicate directly with voters, supporters, and customers, […]
