Humor as a Buffer to Negativity in Advertising
Humor as a Buffer to Negativity in Advertising
Hye Jin Yoon, “Humor as a Buffer to Negativity in Advertising.” Invited lecture at the School of Journalism and Advertising, Southern Illinois University, Carbondale, IL, October 24, 2022.
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Companions, Faces, and Creative Content in the Age of AI AdvertisingHye Jin Yoon was on an online panel titled “Companions, Faces, and Creative Content in the Age of AI Advertising,” hosted by the Journal of Advertising Research.
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“Meet-the-Editors”Jooyoung Kim participated as a panelist for the “Meet-the-Editors” session as Editor-in-Chief of the Journal of Interactive Advertising at the International Conference on Research in Advertising (ICORIA), hosted by the European […]