Assessing COVID-19 pandemic communication in China: What we know about the communication channels, sources of information, and key message retention. Part of the research panel of Learnings from the COVID-19 pandemic: Cross-cultural differences in risk and crisis communication strategies
Assessing COVID-19 pandemic communication in China: What we know about the communication channels, sources of information, and key message retention. Part of the research panel of Learnings from the COVID-19 pandemic: Cross-cultural differences in risk and crisis communication strategies
Abstract: This research presents the findings from a large-scale national online survey of Chinese citizens (N = 1,713) about their general knowledge of COVID-19 and the key communication channels that they used both during and after the pandemic. The perceived impact of COVID-19, personal safety concern, and information retention during the times of lockdown and post-pandemic were investigated over the four quarters of 2020. Particularly, we asked surveyed Chinese citizens to evaluate the quality of communication via three major categories of media channels (i.e., traditional media, digital media, and user-generated content on social media). Major sources of COVID-19 information and related source credibility were also investigated and compared.
Related Research
-
The Wrong ManBooker Mattison – Recently completed the principal photography on a legal thriller for MarVista Entertainment. The working title (which the network has already indicated will change) is “The Wrong Man.” It […]
-
Nobody Want to Be Here, Nobody Wants to LeaveProduced by Nate Kohn, Caleb Samples, Cash Robinson and Feike Santbergen, directed by UGA low residency MFA student Cash Robinson and written by MFA graduate Caleb Samples, “Nobody Want to […]