2023 American Academy of Advertising Dissertation Award
2023 American Academy of Advertising Dissertation Award
Youngjee Ko (Ph.D. Candidate) has received the 2023 American Academy of Advertising Dissertation Award of $2,000 for her proposal, “Can influencer marketing create “blind spots?” The impact of influencer marketing tactics on consumer skepticism and evaluation of misleading eco-label products,” under the supervision of Dr. Hye Jin Yoon.
Related Research
-
Preparing Competitive Grant Applications: An Overview for Emerging ScholarsGlen Nowak was one of four invited panelists for an online panel on “Preparing Competitive Grant Applications: An Overview for Emerging Scholars,” sponsored by the COMSHER (AEJMC) Graduate Student Committee, April […]