Blog Archive
Podcast: Personalization and disclosures in digital advertising, with Dr. Alexander Pfeuffer
Listen to Grady Research Radio Apple Podcasts/Spotify/Stitcher Brands and organizations want to attract consumers and gain their trust. Accomplishing both of these tasks, though, is no easy feat. Two factors that greatly impact the attractiveness of advertisements and consumer trust are the personalization of advertisements — adding names and images to ads, for example — […]
#ProfilesofTenacity: Julianna Washburn
Fourth year journalism major Julianna Washburn has always had a passion for writing and telling stories. Through her work as the recruitment manager for The Red & Black, not only is she able to write amazing stories herself, but she also gets to help other aspiring journalists share their work with the world. Why did […]
Recent graduate, Sam Perez, writes first book
As Sam Perez (AB ’22) was finishing her journalism major at Grady College and her major in Spanish during the 2021-2022 year, she took capstone classes like Newsource and completed her NMI certificate. She worked as a Yarbrough Fellow and CNN intern. She was a member of Chi Omega and served as a Grady Ambassador. […]
#ProfilesofTenacity: John Atkinson
Why did you choose your major? I am double majoring in advertising and computer science because of the technical and creative capabilities they both bring to my education. By starting out with advertising as a major and venturing into the New Media Institute with classes like web development, I reignited my passion for computer science […]
New podcast studio offers production space to students around campus
Podcasting is one of the fastest-growing ways of communicating and thanks to a partnership with the New Media Institute at Grady College and the Entrepreneurship Program at Terry College, there is a new studio on campus available to produce podcasts. Studio Not Found is a new podcast studio on the fourth floor of Grady College […]
Podcast: Candidate communication strategies heading into Dec. 6 runoff, with Dr. David Clementson
Listen to Grady Research Radio Apple Podcasts/Spotify/Stitcher With the Dec. 6 Senate runoff election in Georgia soon approaching, the Grady Research Radio podcast brought back Dr. David Clementson, an assistant professor in Public Relations at Grady College and a political communication researcher, to discuss the communication strategies of Sen. Raphael Warnock and his Republican challenger […]
Podcast: Exploring Grady’s new Certificate in News Literacy
Listen to Grady Research Radio Apple Podcasts/Spotify/Stitcher The current media landscape is full of unreliable and deceptive information, through deep fakes, click bait, conspiracies and more. With advancements in technology and the sheer amount of information out there, discerning between what is real and fake has perhaps never been more challenging. With this issue in […]
Journalism students to play integral role in saving community newspaper
Grady College journalists are teaming with one of their alums to rescue a 148-year-old weekly newspaper in nearby Oglethorpe County with the help of an innovative experiential learning project. Within hours of hearing that the county newspaper, the Oglethorpe Echo, was announcing its final publication, Dink NeSmith (ABJ ’70) created a plan to save the […]
Podcast: How Grady College will approach being one of nation’s first solutions journalism hubs
Listen to Grady Research Radio Apple Podcasts/Spotify/Stitcher At the beginning of August, the Solutions Journalism Network named Grady College one of the nation’s first solutions journalism hubs, a designation given to only three other colleges in the United States. In this role, Grady College’s Department of Journalism will be tasked with continuing to serve as […]
NMI students build brand to support local Georgia seafood
Eating your way through local seafood cuisine along the Georgia coast may sound like a dream come true, but for a group of Grady College students, it was another day working on a class project. The five students are in this semester’s New Media capstone class, which challenges students to build new media solutions that […]