Park
Sohyun Park is a Ph.D. student in the Department of Journalism. Her research interests are widespread online misinformation and disinformation in health and science topics. She is particularly interested in examining media effects on the formation and reaffirmation of people’s attitudes toward ideologically controversial issues as well as intervention to counter misbeliefs. Pursuing her scholarly interest in media psychology, she participates in various research projects as a member of the Digital Media and Cognition (DMAC) Lab. Her research has been published in peer-reviewed journals, such as Science Communication and Journal of Language and Social Psychology.
Prior to her doctoral studies, Sohyun worked in the public relations industry for 5 years in Seoul, South Korea. Her experience includes creating digital content, managing social media accounts, and communicating with journalists and social media influencers on behalf of global IT and Motor brands, including NVIDIA and Volvo Cars Korea. She also assisted in developing an effective crisis communication strategy for Korean government officials.
REFERRED SCHOLARLY PUBLICATIONS
Freiling, I., Cacciatore, M. A., Su, L. Y.-F., Yeon, J., Park, S., Du, W., Zhang, J. S., Yeo, S. K., & Siskind, S. (forthcoming). Communicating about renewable energy with satire: The influence of gentle and harsh humor tones on perceived message credibility and information reliance. Science Communication.
Clementson, D. E., Zhao, W., & Park, S. (2023). How Intense Language Hurts a Politician's Trustworthiness: Voter Norms of a Political Debate via Language Expectancy Theory. Journal of Language and Social Psychology, 42(4), 407-430.
REFEREED CONFERENCE PAPERS & PRESENTATIONS
Pjesivac, I., Park, S., & Little, A. (2024, August). Video Catalyzing Misinformation Online: Modality and Source Effects on Credibility, Health Attitudes and Behaviors. Paper presented at the Association for Education in Journalism and Mass Communication (AEJMC) conference, Philadelphia, PA
Shivers, B., Wojdynski, B., Park, S., Lee, J., & Yeon, J. (2024, August). Politically Microtargeted Ads on Social Media: Visual Attention, Attitudes, and Effects on Affective Polarization. Paper presented at the Association for Education in Journalism and Mass Communication (AEJMC) conference, Philadelphia, PA
Freiling, I., Cacciatore, M. A., Su, L. Y.-F., Yeon, J., Park, S., Du, W., Zhang, J. S., Yeo, S. K., & Siskind, S. (2024, August). Communicating about renewable energy with satire: The influence of gentle and harsh humor tones on perceived message credibility and information reliance. Paper presented at the Association for Education in Journalism and Mass Communication (AEJMC) conference, Philadelphia, PA
Yeon, J., Wojdynski, B., Park, S., & Ebba, H. K. (2024, March). Deepfaking Science with Well-known Faces: Exploring the Influence of Populist Attitudes on Evaluations of Science Deepfakes Video with Celebrities. Paper presented at AEJMC Southeast Colloquium, Lexington, KY
Clementson, D. E., Zhao, W., & Park, S. (2023, November). How Intense Language Hurts a Politician's Trustworthiness: Voter Norms of a Political Debate via Language Expectancy Theory. Paper presented at the National Communications Association (NCA) conference, National Harbor, MD
EDUCATIONAL BACKGROUND
M.A. in Journalism and Mass Communication, University of Georgia, Athens, GA
M.A. in Mass Communication, Sogang University, Seoul, South Korea
B.A. in Korean Literature and Mass Communication, Sogang University, Seoul, South Korea
