American Academy of Advertising’s Ivan Preston Award for “Outstanding Contributions to Research,”
American Academy of Advertising’s Ivan Preston Award for “Outstanding Contributions to Research,”
Eric Haley (Grady alumni who received his BA, MA, and PhD from the College) was the recipient of the American Academy of Advertising’s Ivan Preston Award for “Outstanding Contributions to Research,” at the March 2023 conference. The award honors individuals who have made sustained and systematic contributions to advertising research. Eric is first Grady College Ph.D. to receive this honor.
Related Research
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Humor in Risk CommunicationHye Jin Yoon, “Humor in Risk Communication.” Invited Zoom lecture to the Children’s Environmental Health Research and Translation (CEHRT) network, September 24, 2024.
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Increasing Effectiveness of Green Demarketing Campaigns for Sustainable Fashion Brands Using the SHIFT FrameworkYoon, Hye Jin, Yoon-Joo Lee, and Ja Kyung Seo (Ph.D. Student), “Increasing Effectiveness of Green Demarketing Campaigns for Sustainable Fashion Brands Using the SHIFT Framework.” Paper presented at the Global Fashion […]