#ProfilesofTenacity: Jin Lee

Third year public relations major Jin Lee is passionate about learning on the go. Some of her highlights from her time at Grady include co-directing ADPR Connection, studying abroad in Oxford, and attending the PRSSA D.C. Agency Tour.

Why did you choose your major?

I chose to major in public relations because of its versatility. It is the ideal intersection of writing, creativity, collaboration, and technical skills – and every industry demands concise yet compelling communicators. I aspire to tell engaging stories that positively impact my community.

What does tenacity mean to you?

Tenacity means curiosity. It means being inquisitive, taking initiative, and using every opportunity to learn. An individual who is tenacious leads with determination and holds themself accountable for their progress in order to achieve personal and professional success.

Lee (far left) pictured with Professor Watson and other Grady students at Capitol Hill. She was one of eight students who attended the PRSSA D.C. Agency Tour. (Photo/submitted)
What is your most memorable Grady experience?

My most memorable Grady experience is the PRSSA D.C. Agency Tour in January. I was so grateful to be selected as one of eight Grady students to visit the nation’s public affairs center. Highlights were touring agencies including APCO Worldwide, PLUS Communications, Penta, and Weber Shadwick, and attending an alumni dinner at the National Press Club. A visit to the National Portrait Gallery, late-night Chinatown dinners, and walking along the monuments after sunset definitely rounded out the trip. D.C. is truly a magnetic city with the most brilliant minds, and hearing from people with such diverse backgrounds ignited excitement for my post-grad plans. It was such a delight to speak to practitioners in the field and get a taste of life on the Hill.

What is the best piece of advice you’ve received?

Ask questions! Whether it is during office hours with your favorite professor or in an informational interview with a prospective mentor, people are so forthcoming and love helping students whenever they can, so leverage those personal connections and ask questions to better understand course concepts, gain industry insight, or learn more about whatever most interests you. This also applies to internships: no one expects you to know how to do everything off the bat, so take time to ask questions and properly familiarize yourself with the new workspace. This not only shows a willingness to learn, but also establishes your eager work ethic and character. Similarly, Grady offers an abundance of resources and I would highly recommend getting involved in organizations and building a community with others who share the same passions as you do.

Lee pictured on a tour at the National Football Museum during her study away program in Oxford the summer of 2022. (Photo/submitted)
What are you passionate about?

I am passionate about travelling and learning on the go. From holidays to architecture, every element of lifestyle tells a story, and exploring new places is genuinely the best education one can have. Over the summer, I was so lucky to have the opportunity to study abroad at Oxford University in England. From an education lens, the tutorial method was a masterclass in writing, and I greatly developed my written and verbal communication skills in just six weeks. As for leisurely travel, my friends and I explored different countries across Europe and immersed ourselves in a myriad of cultures and history. I am also an avid foodie and love sampling every region’s local cuisine.

What would people be surprised to know about you?

I have lived in three countries and am bilingual! Growing up, I lived in Hong Kong and Malaysia before returning to the US for high school and college. Moving around at such a young age gave me an incredible bandwidth for adaptability and sparked a lifelong love of adventure. I have such fond memories of my multilingual childhood and traveling around Asia. With that said, I can fluently speak both English and Mandarin and am able to understand a handful of other languages as well. I am endlessly thankful to have friends and families scattered across the world and am appreciative of the cultural context and widened worldview as a result of my upbringing.

Lee co-directed ADPR Connection in 2022 with Sophia Kwan. She’s pictured here leading at the introductory event. (Photo/submitted)
What has been your biggest accomplishment in the past year?

Last fall, I had the honor of serving as the co-director of ADPR Connection: Summits of Success, a student-led two-day networking conference, and career fair, alongside Co-Director Sophia Kwan. In this role, we oversaw the recruitment and guidance of our student team, pitched the event to corporate sponsors, managed and trained event volunteers, fostered alumni relations, and brainstormed and executed all elements of programming, among countless other tasks. In addition to the career fair, we also hosted a senior mixer, a keynote address, and moderated virtual panels with industry leaders from Fortune 500 companies. The event was attended by over 300 Grady students and 33 employers from across the nation. This experience was so rewarding because we were able to create an enriching space for professional development where students feel confident I am so proud of my team and what we were able to accomplish.

What do you plan to do after graduation?

After graduation, I hope to work for a multinational agency in the hospitality or entertainment space before transitioning into arts administration and education. My long-term career goal is to start my own foundation benefiting dance education for underserved communities.

Where’s your favorite place on campus and why?

My favorite study spot is the ELS room on the first floor of the Tate Student Center. I enjoy the sunlight let in by the floor-to-ceiling windows and like hearing the hustle and bustle of student life in the background. Although others gravitate to the low-traffic peace of the libraries, I enjoy studying in a space where I am bound to run into familiar faces and thrive off the electric energy that comes with being at the center of campus life.

#ProfilesofTenacity: Coby Seriña

Third year public relations major Coby Seriña understands the importance of hard work and surrounding himself with good people. Throughout his time at UGA, Seriña has been able to build community on campus by getting involved in various clubs and organizations.

What does “tenacity” mean to you?

Had to google to make sure, and I’m glad my definition aligned with the internet’s. To me those with tenacity have a grit to them that you don’t see everywhere. I think it’s important to understand that you have to grind things out, and that things are going to suck, but Jarad Anthony Higgins said, “Hard work pays off.” I always say, “Flowers are planted in dirt.” Everyone wants flowers, but nobody wants dirt. Truth is: you can’t have one without the other.

Seriña poses for a photo with some of his friends in the Filipino Student Association at the Homecoming Parade. Seriña and some of the other students are wearing face paint and other traditional Filipino wear. (Photo/submitted)
What or who has had the biggest impact on your life during your time at UGA?

My dad, Raymond Seriña, first and foremost. Secondly, my friends. My dad definitely helped me build a strong sense of integrity and helped me understand how a young man should operate in the crazy world that is college. Growing up, I never really understood why he would do or say certain things, but now it just makes sense. I mentioned my friends because I always say I am what I surround myself with. This world is too big to be doing anything alone. If I didn’t have my community backing me, I couldn’t imagine progressing forward. I owe everything to them, and I’m truly so blessed to have people that care for me the way they do.

What is your most memorable Grady experience?
Seriña smiles in Washington Square Park in NYC, where he participated in a Maymester study away program last summer. (Photo/submitted)

My Maymester in New York was definitely my most memorable Grady experience. The people I met and the things I saw were all so crazy to me. I’m from Albany, Georgia. Before the trip, I would always feel some type of way driving through Atlanta, looking at her skyline. But New York’s? It’s been said before, but that city truly is magical, and I’m so grateful Grady gave me the opportunity to experience it.

What are you passionate about?

I care about being the best human I can be. I just want to do things worth remembering while staying true to myself and my values.

What is one piece of advice that you would give to other Grady students?

Do everything you can. Look around and listen when your classmates talk about the clubs they’re in. Network. Talk to older Grady students. Ask them for help. They’ll be glad to. Make friends everywhere you go. Never stop talking to people, and most importantly: BE KIND. Kindness goes a long way.

Seriña and Maria Taylor (ABJ ’09) smile for a picture on the field at SoFi Stadium after the national championship game. Seriña said that Taylor is an inspiration to him. (Photo/submitted)
Who is your professional hero?

I don’t know about them being a “hero,” but there are definitely a couple of people I look up to because of where they are and how they operate. Firstly, Josh Schultz at PhD and Sanay Lemus at Edelman are some pretty cool people; both Grady grads too. I had the opportunity to meet them during my New York Maymester and they were very kind and honest to me. Two other names, I’d like to mention are Kristine “KB” Brown and Kate Maldjian at Klick Health. I also met them during the Maymester, and they create some really cool stuff as a copywriter-creative duo. All of them have helped me to some extent and serve as great examples of people in the industry.

What is one thing that people would be surprised to know about you?

Two things. One, I do not want to pursue sports journalism or broadcasting post-grad. Two, I do not work for the football team. I always post football stuff, and people always assume I work with Georgia Football, so I get it’s confusing. I intern for Bulldawg Illustrated, a media outlet and magazine local to Athens. They give me a lot of close up access, so it can look like I work with the team.

Seriña poses with other Ignite staff members at the Catholic Center, where he serves as a small group leader. (Photo/submitted)
Where do you see yourself in 5 years?

My dad always says, “Go with the flow.” I don’t care to focus on five years from now. Focusing on right now is hard enough. I’m hoping and praying that I’m somewhere cool doing something cool.

What motivates you?

My dreams motivate me. I keep them to myself though. I’ve formed some vision of what I want my future to look like, and sometimes I think about that. I just want to do cool things with cool people in cool places.

#ProfilesofTenacity: Julianna Washburn

Fourth year journalism major Julianna Washburn has always had a passion for writing and telling stories. Through her work as the recruitment manager for The Red & Black, not only is she able to write amazing stories herself, but she also gets to help other aspiring journalists share their work with the world.

Why did you choose your major?

I have been in love with writing ever since I was eight years old — no joke. Come high school, I was drawn to the one newsroom in the building. I loved the blackboards that lined the walls with sporadic chalk writing, the fast-paced energy and the stacks of newspapers everywhere. As I grew older, I truly began to realize the impact that journalism makes on the world. That’s when I knew that there was nothing else I would rather be a part of than journalism and inevitably selected it as my major in college.

Who is your favorite Grady professor and why?

There’s no way I can just name one! Dr. Assmann, Dr. Lough, Dr. Chiles and Dr. Peters are just a few professors that have made huge impacts on me. I’ve noticed that I refer back to the material I learned from each of these professors when I’m out in the field. Not only that, but they’ve made changed me personally. Dr. Assmann is sort of a mentor to me and always will be. She motivates me and makes me want to be a better, more hard-working journalist.

Washburn smiles with friends and co-workers at The Red & Black’s end of year banquet. (Photo/submitted)
What or who has had the biggest impact on your life during your time at UGA?

The Red & Black Newspaper. No doubt about it. It’s basically my whole life (I’m joking) but seriously, I’ve found a home within the words I’ve written for that publication. The people I’ve met through reporting and the people that contribute to the production of The Red & Black have impacted me in a way that I can’t describe — even as a writer. Every time I think about the late nights I spent at the newsroom to edit the Thursday paper or the early morning I spent immersed in reporting on the half marathon in Athens, my heart jumps just enough to remind me of how much love I’ve had for my time there.

What are you passionate about?
Washburn interned at KXAN News in Austin, Texas during the summer of 2022. (Photo/submitted)

I am passionate about telling stories. I absolutely revel in the process of asking one thousand questions, hearing others’ stories and getting to use creativity to put those stories into 1,000 words or less to share with others. This is how I knew I was meant to be a journalist. I found that every time I engaged in this process, I would get so lost in it. Hours began to feel like minutes and minutes like seconds. Every time I finish a story, I step back and feel so much joy in what I’ve been able to create.

What is one piece of advice that you would give to other Grady students?

This is easier said than done but it’s crucial: do your best not to compare yourself to others. Theodore Roosevelt said, “Comparison is the thief of joy.” It is so true. Throughout college and my internship, I found myself comparing my work to the work of others and it did nothing but make me feel completely disappointed in myself. Everyone has their own, very different path to success and it’s important to focus on yours and be proud of all that you’re doing. Side note: it’s also so important to be proud of others and their successes. Don’t forget that!

What are you planning to do after you graduate?

I plan on going straight into the journalism field either working at a broadcast studio or writing for a publication! I’ve been waiting for what seems like forever to be fully immersed in the journalism field and I truly cannot wait any longer!

Washburn interviews Mary Whitehurst for a story she wrote about what kind of options pregnant people have now that Roe v. Wade has been overturned. Whitehurst is the executive director of The Source, a crisis pregnancy center in Austin, Texas.  (Photo/submitted)
Where do you see yourself in 5 years?

I see myself being intertwined in a community, reporting on the stories within it. I hope I am lifting up diverse voices and stories that otherwise wouldn’t have been heard or seen if I hadn’t reported on them. I see myself on the job, interviewing and moving with excitement during the day, then typing away at night to get my stories in. I see myself coming home at the end of the day feeling elated, fulfilled and ready for the next story.

What motivates you?

When people tell me that a story that I worked on impacted them in some way. Whether it be a message from a source I spoke to for the story or someone who read it, it always means the world to me to get a message like that. That’s what the stories I work on are meant to do — teach people, impact them, create change. When I get a message like that, I know I’ve done my job and it motivates me to do even better work on the next story.

What is the best piece of advice you’ve ever received?

Unashamedly be yourself. Quirks and all. It’s easy to feel like you should have a certain image in order to get a job or fit in but really, you will end up where you’re happiest by being yourself throughout the entire journey in getting there. Not only that but you will leave your unique mark on people by being completely yourself. That being said, explore who you are. Go to therapy, journal, relish in alone time. You are with yourself for your entire life so it’s important to become best friends with that person and to show them some love!

Washburn poses for a picture with her Red & Black co-workers during their annual flag football game. (Photo/submitted)
What has been your biggest accomplishment in the past year?

My biggest accomplishment this past year has been serving as the Recruitment Manager for The Red & Black. R&B helped me become the journalist I am today and it means the world to be able to help others take their first steps in their journeys there. It’s also very rewarding to be able to see the accomplishments of new recruits and to help bring more journalists into this world! We need them!

#ProfilesofTenacity: John Atkinson

Why did you choose your major?

I am double majoring in advertising and computer science because of the technical and creative capabilities they both bring to my education. By starting out with advertising as a major and venturing into the New Media Institute with classes like web development, I reignited my passion for computer science and now actively pursue it in my day-to-day through my organization, UGAHacks.

What is your most memorable Grady experience?

Megan Ward can truly teach a class, and her New Media Industries class holistically converged all of my education into one semester. While learning from industry professionals about various career paths, I was able to hone my personal skills by creating business cards, identifying key milestones for my credit, and solidifying my interviewing skills. This was my most memorable Grady experience.

Who is your favorite Grady professor and why?

Favorite professors are always a hard topic for me because Grady has such a high quality of professional staff simply teaching the students, not to mention the wonderful advisors and facilities staff. While it changes each semester, I would say my current graphic communication professor, Sabrena Deal. Each day in her class is a learning experience where I can challenge my standards and produce new creative pieces for my assignments. From my interactions with her in class to my interactions with her while helping run AdPR Connection and the Grady career fair, I would say all of them were meaningful and positive. I can’t wait to see how I will continue to apply the knowledge I have learned from her.

What motivates you?
Atkinson points to a poster board with colorful post-it notes
Atkinson is a counselor for Dawg Camp Innovate. (Photo/submitted)

I would say I follow many conventional norms of a college student: I stay up late studying for my exams, I avoid 8 a.m. classes as much as I can, and I try as many things as I can. What I would say motivates me to go beyond other conventions would be general curiosity and interest in learning. Now, while it requires a little bit more planning, I still enjoy involving myself and trying as hard as I can because I am simply curious as to how much I can achieve.

What has been your biggest accomplishment in the past year?

I would say my largest accomplishment in the last year would be helping plan, organize, promote, and run UGAHacks’ first sustainability themed ‘Makeathon.’ With four university partners, two corporate sponsors, and 250 ‘Makers’ in attendance, it was an overwhelming success! I am now looking towards planning our main event, UGAHacks 8, which will take place February 3-5.

a group of Grady ADPR students pose on stairs
Atkinson (pictured in front row, left) participated in the Grady New York study away program this past May. (Photo/submitted)
What do you plan to do after graduation?

As I now look for remote summer internships based in California or New York in software engineering, I continue to update my 1-3-5 year plan. After graduation, if I don’t move immediately after the ceremony to start working in a different city, I will celebrate. I can only speak for myself, but I believe most individuals who come through UGA couldn’t do so without tremendous support from friends or family. I want to celebrate this occasion as not only my own, but all the people who came with me along the journey.

What is an example of a time you used your skills in a real-world experience?

To tie it all together, I would say I actively used the skills I learned in Megan Ward’s New Media Industries class using my study away trip to New York this past summer. A larger reason why I appreciated that class is because I had immediate replications of the skills I learned, such as using business cards and interview prep, while interacting with C-Suite level individuals and UGA alumni who worked in advertising/marketing/PR in companies like Google, Wieden+Kennedy, and Klick Health. The casual atmosphere that I had with those people was made possible through my interactions and course work done in that class. If I had the chance again, I would take it all over again (By the way, I am! It’s an open seminar session, so I look forward to what next semester has to offer).

#ProfilesofTenacity: Justin Nemetz

Fifth-year journalism major Justin Nemetz is passionate about the visual medium. He has been fascinated by film and television from a young age and he has a minor in film studies here at the University of Georgia. As Nemetz continues his educational journey, he is excited to keep learning about video editing and the visual medium.

What does “tenacity” mean to you?

It’s all about resilience. It’s about putting yourself in situations that challenge you. It’s so much easier to learn from mistakes than staying in your comfort zone. The more you search for those opportunities, the more confidence you grow.

Why did you choose your major?

I got really interested in politics during the 2016 election. I think that cycle exposed a war of information brought on by the internet and social media. That necessity for credible information is at an all time high, and I like to think of myself as honest. I have always been into video, so the idea of telling real stories in the visual medium was a pulling factor. I also love sports, so the idea of working on a broadcast was always a big dream.

Who is your favorite Grady professor and why?

I can’t choose one. Professor Vassileva is an incredibly patient and kind teacher, and her calm demeanor really helps balance the demand of Newsource. Professor Cantrell sees the best in you and pushes your talents everyday. She can also be funny and witty, which helps in a hectic newsroom atmosphere. But I guess I have to give it to Professor Shumway, not only is he super chill but I can credit him for honing my video skills. He also puts me at ease when I am stressed about my career.

Nemetz fills in for his assistant director at a Northwoods League broadcast. (Photo:submitted)
What are you passionate about?

The visual medium. As a kid, the incredible detail of our world fascinated me. I remember in 7th grade, my vision started to blur. I became nearsighted, and every time I watched a movie or TV shot composition blew my mind with its detail, since I wasn’t able to see this way before correction. Once I got contacts, the observance of my world changed; everything was crisp and clear. That got me into video. Once I began to learn how powerfully and purposefully every shot is composed in a feature film, I was hooked. I made my first video the next year for a school project, and then I would do them for classes even if they weren’t an option. Since then, it’s the one thing I want to get better at. I love video editing, and it both scares and excites me with how much I still have to learn.

What has been your biggest accomplishment in the past year?
Nemetz and his friend and fellow journalism major, Gabriel Kahaian, take a picture in Bill Taunton Stadium after the last game in Willmar, Minnesota where Nemetz had an internship as a technical director. (Photo:submitted)

I technical directed a baseball team’s broadcast in the Northwoods League. It was the smallest market team, their setup had many problems, and every camera operator was in high school. Most teams had a group of six to ten interns working their broadcast; we had two. The league also made a deal with ESPN+ and sadly, my team was not selected for any season games due to past broadcasts. Through my hard work, I was able to turn their reputation around, and was able to secure 4 ESPN+ home games, including the playoffs. I technical directed multiple ESPN+ games.

What is one piece of advice that you would give to other Grady students?

Find your niche, whether its video, photojournalism, scriptwriting, graphic design, sports etc. Whatever your skills are will be the best way you express yourself through your work. Do as much as you can outside of school to build upon those skills. You can never stop improving.

Who is your professional hero?

Matt Pearl. The way he tells stories is incredibly engaging, and his attention to video structure just helps send that home. The way he writes for video and what he chooses to show you draws you in, no matter the story. I want to get as good as him.

What is one thing that people would be surprised to know about you?

I am left handed and right footed, but also kind of ambidextrous. I write with my left, but cast a fishing reel with my right hand. When I played baseball, I was a right handed batter but I threw with my left hand. When I played soccer, my right foot was my dominant. I like to think my left and right brain are always kinesthetically at war with each other.

Photo of Bill Taunton Stadium taken by Nemetz after a Sunday game. (Photo:submitted)
What is the best piece of advice you’ve ever received?

Don’t worry about what everyone else is doing. It can be easy to compare yourself with others, but this university has people from all around the world, with different backgrounds and upbringings. You have the rest of your life to work, so learn from your own college experience.

What is your most memorable Grady experience?

The first day of classes in Fall of 2021. I transferred during the Covid Spring of 2020, so my first couple of semesters were as weird as many remember. Once students came back that first day, it felt very promising, and as a college community we were beginning to move forward. I was more optimistic about my Grady career.

#ProfilesofTenacity: Suley Rostro

Fourth year public relations major Suley Rostro is passionate about contributing to inclusive work environments. She hopes to help increase Latino representation in the communications industry. Currently, Rostro is a public relations specialist at Talking Dog Agency. This summer, Rostro worked as a product PR intern at Apple in Cupertino, California.

Why did you choose your major?

I chose public relations because it incorporates writing, creativity and collaboration. I knew I wanted to work for brands that I am passionate about and make a change. PR exposes you to many industries and large organizations that have the influence to spark change in important global issues. I also knew I wanted to work in a reactive and cross-functional environment. PR is at the forefront of many crisis and celebrations; it is a very fast-paced environment and that’s where I believe I thrive!

What does tenacity mean to you?

Tenacity to me means exhausting your resources to meet your goal. I believe that a tenacious person looks for and creates opportunities that will help better themselves.

Where do you see yourself in 10 years?

In 10 years, I hope to be a senior PR manager or a product manager at a company that I am passionate about. I hope to manage a team and assist in creating useful products. 

What are you passionate about?

I am passionate about creating and contributing to an inclusive work environment. I believe that the best PR is done when working in a team that is diverse and accepting of others’ opinions. Also, I am passionate about increasing the amount of Latino representation in the communications industry. I hope to inspire other Latinas to pursue a career in public relations and contribute to making a change in organizations. 

Suley poses in front of a white wall with the Apple logo
Suley was a product public relations intern for Apple this summer, and worked out of their headquarters in Cupertino, California. (Photo/submitted)
What would people be surprised to know about you?

I went to South Korea alone for a month! I really enjoy solo traveling; it’s a great way to self-reflect. 

What has been your biggest accomplishment in the past year?

My biggest accomplishment was landing my dream internship this summer. I interned at Apple and worked out of their headquarters in Cupertino, California.

What do you plan to do after graduation?

I hope to do in-house public relations for a mid-large sized organization. I am aiming to stay within the tech, gaming and animation industry.

What is an example of a time you used your skills in a real-world experience?

An example of when I used my skills in the real-world was when I wrote a post for Apple’s newsroom. Initially, I was not on the task, but I raised my hand, offered a helping hand, and was given the opportunity to lead the post! That experience put my PR writing skills to the test and taught me to not be shy when it comes to raising my hand. 

Where is your go-to restaurant in Athens?

My go-to restaurant is The Place in downtown Athens. They have a great selection of Southern food. I recommend going for brunch and trying their chicken and waffles!

Where’s your favorite place on campus and why?

My favorite place on campus has to be the main library. I enjoy reading novels written by East Asian novelists. I find that their writing style is very raw and emotional, and the main library has a huge selection of East Asian novels. Whenever a book that I’m interested in comes up, I immediately look it up, and the main library always has it on their shelves.

#ProfilesofTenacity: Marillyn Heigl

Marillyn Heigl is a fourth year student majoring in advertising, international affairs, romance languages and Latin American and Caribbean studies. Heigl is a strong believer in lifelong learning and a lover of stories, and her college experience has been heavily impacted by the organizations that she is involved in on campus.

Why did you choose your major?

For a very long time, I had no idea what I wanted to study in college.Admittedly, it’s stressful to be surrounded by people who seemed like they’d known they wanted to be doctors or lawyers since middle school when you’re struggling to figure your future out. But, that all changed in December of 2016 when I watched Google’s 2016 Year in Search. I watched that video practically on a loop obsessively. That video did such a beautiful job of capturing the rawness of that year and making it into something beautiful. Even now, I cry like a baby every time I watch it and look forward to the new Year in Search every single December. I remember realizing how powerful it was that a video produced as a way of promoting a company could be so moving. Because of that video, I realized I was interested in studying the ways that communication can influence emotions, thoughts, and actions.

Who is your favorite Grady professor and why?

Right now I’m taking Telenovelas, Culture, and Society with Dr. Carolina Acosta-Alzuru as my final Grady class and she is absolutely fantastic. Dr. Acosta-Alzuru is the epitome of someone who has identified a personal passion and pursued it with determination. She is incredibly knowledgeable and her expertise never fails to blow me away. For anyone who speaks any Spanish, I would absolutely recommend taking this class with Dr. Acosta-Alzuru, I promise you won’t regret it.

Heigl holds up a sign she made for the homecoming parade at the UGA Visitors Center. (Photo: submitted)
What or who has had the biggest impact on your life during your time at UGA?

The most impactful part of my college experience has been having the privilege of working at the UGA Visitors Center as a tour leader. I applied my freshman year expecting to be turned away and was ecstatic when I got the phone call telling me I would get to do my dream job. I can’t begin to try to express all the ways working at the VC has changed my life. The job itself has made me more curious, a better listener, and comfortable with vulnerability. Getting to play a small part in such an important life decision for prospective students isn’t something I take for granted. Additionally, many of the people who work there, between my coworkers and bosses, are not just friends and mentors but also like family. When I walk into the VC I feel like Michael Scott from The Office — it’s my favorite place to be.

What is your most memorable Grady experience?

My most memorable Grady moment was when I found myself listening to the first minute of Birthday Song by 2Chainz on a loop for 20 minutes so I could remix it to be about Krystal, the fast food chain. For context, my advertising capstone had us present a campaign to promote Krystal’s new big chicken sandwiches and 2Chainz had been named their new head of creative marketing. That remix is honestly the weirdest thing I have ever created for a class but it was fun too.

Heigl was a Peer Leader for Connect, one of SGA’s First-Year Programs. Here, she and her group smile for a picture at one of their weekly meetings in the MLC. (Photo: submitted)
What has been your biggest accomplishment in the past year?

Back in April, I received the Student Organization Achievement and Recognition (SOAR) Award for Commitment to Peer Mentorship. I had the honor of being a Peer Leader for Connect, one of Student Government Association’s First-Year Programs, during the 2021-2022 school year and it was one of the most rewarding things I’ve done in college. I was able to walk alongside some very special freshmen as they navigated their first year at UGA and now get to watch them step forward as inspiring campus leaders. It was meaningful to be recognized for my investment in other students because it affirmed that I had paid forward the effort that my mentors have invested in me.

Heigl and other Student Alumni Council members help welcome the newest freshman class to UGA. (Photo: submitted)
What is the best piece of advice you’ve ever received?

I live by the following advice from my parents: don’t let the classroom get in the way of your education. Yes, I came to UGA to get my degrees and graduate but education can’t be restricted to PowerPoint presentations and exams. Anyone hoping to be a lifelong learner needs to shift their mindset to where they seek to learn from experiences that aren’t traditionally academic. From watching interesting Netflix documentaries to traveling in new environments to the people I’m surrounded by, I find myself learning all the time. You don’t need to sit in a classroom to keep learning, that’s something I hope to never lose sight of.

Who is your professional hero?

My professional hero is UGA graduate Brandon Stanton, the man behind Humans of New York. Stanton moved to New York and survived off of unemployment checks while photographing portraits of New Yorkers to tell their stories. Since starting HONY in 2010, the whole thing has blown up. The Instagram is wildly successful with over 12 million followers, he has traveled all over the world and has sold many books full of the stories of the people he’s met. In fact, one of Stanton’s books is prominently featured on the coffee table in my apartment as I write this. Stanton is a master storyteller and has highlighted so many of the complexities and truths of the human experience. His work has touched the hearts of many, including mine. What I wouldn’t give to sit down and get a coffee with him, he must have the best stories to tell.

Heigl poses with a friend in front of the Eiffel Tower in Paris during her summer 2022 study abroad program. (Photo: submitted)
What are you planning to do after you graduate?

I am still figuring out the answer to this question and that’s okay. I have some extra time to figure it out, though. My application to do the capstone for UGA’s Portuguese Flagship Program is being reviewed and if selected I will be in Brazil in 2023 from February to December. I will go to a university there for four months and then get an internship and work for six. This is going to be a once-in-a-lifetime opportunity so while it’s a little terrifying, it’s also exciting. I’m hoping that the internship component of this 10-month program will provide me with more insight that will inform what direction I’d like to go in after graduating in the Spring of 2024.

What is one thing that people would be surprised to know about you?

A lot of people would be surprised to know that I went to an immersive language school in the middle of Indiana for 9 years.

Where is your favorite study spot?

Any dining hall where I can sip on a Dr. Pepper while I do my work with either my earbuds in or while chatting with friends!

#ProfilesofTenacity: Xander Chiaramonte

Third year Xander Chiaramonte says tenacity is all about persistence. The entertainment and media studies major co-founded Clear Mountain Entertainment, LLC. with his brother, which he also serves as the chief creative officer.

Why did you choose your major?

Since I was very little, my younger sisters and I would create all sorts of short content on iMovie or take photos of flowers for hours. I feel that in a lot of ways, and because of the internet, digital media and our generation matured in extremely congruent years. This constantly emerging digital medium always captivated me, and the more I explored, the more enthralled I became. This curiosity led me into photography and videography as means of expression, philanthropy, and value I could provide to my community. 

What is your most memorable Grady experience?

I think my most memorable Grady experience has to be my first day of “Production Basics.” It was the first time I was able to work on tangible production work in an academic setting, whereas I would always seek those experiences outside of school throughout high school. Finally getting to experiment with this type of work in school with Professor Biddle and my equally excited classmates is so refreshing. 

Who is your favorite Grady professor and why?

Professor Fortmueller provided me with an invaluable perspective into the landscape of the film and television industries, which allowed me to form a better understanding of where I wanted to fit in within that landscape. Professor Fortmueller is a fantastic and approachable resource for me to discuss my ideas and to learn about topics that I am excited about outside of class, especially Ciné! 

What does tenacity mean to you?
Xander films with a 360-degree camera at Classic City Jam. (Photo:submitted)

Tenacity, to me, is synonymous with persistence. Many people are smart, talented, or driven, but in the face of adversity or true challenge, none of that will ever matter. It is persistence and persistence alone that drives individuals through those experiences. 

What is the best piece of advice you’ve received?

The best advice I have received regularly is that “everything changes.” My mother always reminds me of this and grounds me in the reality that in life, just like in nature, everything is in a constant state of change. This advice has always helped me to not get hung up on the little things and keep on moving. 

Xander with his mom, holding up a Classic City Jam poster
Xander says his biggest accomplishment in the past year was organizing the Classic City Jam event he organized. Here he is pictued (middle) with his mom and Grady student James Hawran (right). (Photo:submitted)
What has been your biggest accomplishment in the past year?

My brother and I formed Clear Mountain Entertainment, LLC in 2021. In this past year, the biggest accomplishment has to be holding a day-long festival called “Classic City Jam” in downtown Athens. The reception from the Athens community and UGA students was unbelievable and has allowed us to begin working on much larger events and productions than we expected to produce at this point in our business.

What do you plan to do after graduation?

After graduation, I plan to pursue an MFA in film and television production and continue to work on Clear Mountain Entertainment in Athens and Atlanta. I hope to work on productions in the Atlanta film market and continue learning and connecting with driven individuals in the industry. 

What is an example of a time you used your skills in a real-world experience?

Almost everything I work on outside of school has been centered around these digital media skills, both within Clear Mountain Entertainment and Xander Chiaramonte Media (xanderchiaramonte.com). Through these two endeavors and constantly testing myself into different software programs, technical roles, and ideation has allowed me to constantly surprise myself as to what I (and anyone) can do simply with a computer or camera. 

Where is your go-to restaurant in Athens?

Chuck’s Fish on Broad. Some uptown chicken and a sushi roll or two from Chuck’s can change your whole life.

#ProfilesOfTenacity: Aleesa de Castro

A division one athlete, fourth year entertainment and media studies major Aleesa de Castro says tenacity is all about persistence and resilience. Aleesa and her sister Cate share a passion for film, and together they founded de Castro productions and organized the first ever Backlight Student Film Festival this past spring. Aleesa serves as the vice president of The Industry, is a videographer for Strike Magazine, and she is currently interning for the Producers Guild of America.

Why did you choose your major?

I enrolled into the University of Georgia as a biology major, but I’ve had a strong love and passion for film all my life. As a freshman, I was looking to get more involved on campus and stumbled upon the entertainment media industries club, better known as The Industry. I began to meet others who shared my passion. Many of them were entertainment and media studies students who were looking to pursue a career in the entertainment industry. I was truly inspired by my peers. Watching them follow their dreams assured me that this too was a career path I could follow. I changed my major and began cultivating my career in the industry.

What is your most memorable Grady experience?

This past summer, I attended the Cannes Film Festival study away program. All in all, there is no other way to describe this trip than a dream. As an aspiring film producer, there was no better fit than the Cannes Film Festival. For the two weeks of the festival, my classmates and I were at the global epicenter of the film industry. We were meeting filmmakers and buyers from all over the world. We were able to grow our networks and open our eyes to a variety of careers that exist in the entertainment landscape. It was magical. Every day consisted of screening international films, attending press junkets, dressing up for red carpets, meeting talent and industry professionals, trying different French foods, and exploring the French Rivera. I look back at this experience and it almost doesn’t even feel real.

aleesa wearing uga jersey mid-run
Outside of her involvement at Grady College, Aleesa is a division one athlete, and runs both cross country and track and field. (Photo:submitted)
What does tenacity mean to you?

Tenacity is all about persistence and resilience. As a division one athlete, this is something that has been instilled in me; however, I also feel there is a component of giving back and looking out for others. Someone who is truly tenacious is also focused on uplifting their teammates and those around them.

Who is your professional hero?

Fred Rogers is someone I really admire. He had a profound effect on television and media in general. He touched the lives of millions and his messages continue to resonate with me. In his commencement speech at Dartmouth he said, “You never have to do anything extraordinary to be special.” This is something I think about often. It reminds that what is important in life is loving, acknowledging and recognizing those who have loved you and supported you, and sharing this same love with others in your life.

The Industry holds a meeting in the PAF
Aleesa serves as the vice president of The Industry, an entertainment and media studies club. (Photo:submitted)
What is the best piece of advice you’ve received?

I’m involved with The Georgia Way, an organization that helps athletes develop their leadership skills both in sports and life in general. A great piece of advice they shared with me is that leadership is all about energy. The energy you bring onto the track, on a film set, in a meeting, and so on has the ability to uplift those around you or bring them down. I believe a strong leader believes and invests in their team.

What are you passionate about?

Spending quality time with my cat and dog. Shoutout Luke and Bobbi.

What would people be surprised to know about you?

Something most people don’t know about me is that I am an identical twin. My sister is a superstar finance and entertainment and media studies major, and also my best friend. We share our love for film together and hope to eventually become producing partners. We have even founded our own production company in Athens and are currently producing a feature film!

twin sisters pose on red carpet
Aleesa (right) and her twin sister Cate organized the first Backlight Student Film Festival, which took place in April of 2022.  (Photo:submitted)
What has been your biggest accomplishment in the past year?

My proudest accomplishment this year was co-founding the Backlight Student Film Festival. It started out simply as an idea to unite and showcase filmmakers’ work, but it quickly grew into so much more. It truly took a village to make this all happen, and it was so rewarding to see so many Grady and UGA students working together to celebrate one another.

twin sisters pose on red carpet
Aleesa is currently interning for the Producers Guild of America. (Photo:submitted)
What do you plan to do after graduation?

The one thing I know for certain after graduation is that I will return to the Cannes Film Festival. For the two weeks of the festival, I aim to work with either an agency or production company before returning to the United States. After that, my future is less certain. I will then either make the move across the country to Los Angeles to work for a studio or agency, or I will continue to grow my network here in Atlanta by working on film sets and developing content. Either way, I am certain Grady College has prepared me for my future career as a film producer.

Where’s your favorite place on campus and why?

One of my favorite places to meet on campus is the new MFA room located on the first floor of Grady, or the “the fishbowl” as we like to call it. The fishbowl is where I run into all my peers before class. We catch up, share what we are watching, what we are working on and so on. It lightens my day seeing them all and demonstrates what a supportive community the EMST program is.

#ProfilesOfTenacity: Olga Diaz-Nasser

Olga Diaz-Nasser is a fourth year public relations major with a minor in French and a certificate in public affairs communications. She is also a double dawg and will be getting her masters in public administration. She is heavily involved in and outside of the Grady community, serving as the executive director of University Judiciary, the member relations manager for Women in Media, a Grady Ambassador and a Carolyn Caudell Tieger Fellow for the public affairs communications certificate.

What does “tenacity” mean to you?

Tenacity means going after your goals no matter the obstacles that are in your way. To me, it means determination, perseverance, and resilience. It’s something I hope to embody throughout my daily life.

Who is your favorite Grady professor and why?

Professor Watson is definitely my favorite Grady Professor. His public affairs communications classes have helped me explore my career interests and develop my goals for the future. His experience, advice, and kindness have been invaluable as I’ve delved further into the intersection of politics and communications.

Diaz-Nasser gives a speech as the incoming executive director of University Judiciary at their Jenny Penny Oliver ceremony in April of 2022. (Photo:submitted)
What or who has had the biggest impact on your life during your time at UGA?

I’m involved in an organization called UniversityJudiciary and it has truly defined my path here at UGA. University Judiciary has given me a supportive community to encourage me as I work towards my dreams and allowed me to gain the confidence in myself needed to achieve them. I’ve met my closest friends through the organization and the Office of Student Conduct staff have become some of my mentors. Judiciary has helped me grow as a person, leader, and friend.

What are you passionate about?

Helping others! My senses of justice and empathy have always driven me to serve others and that is what I’ve tried to do throughout my time here at UGA. I hope to keep working hard to help underprivileged and minority communities around the nation in my future career.

What is one piece of advice that you would give to other Grady students?
Diaz-Nasser poses for a picture with other members of the 2021-2022 University Judiciary executive council. (Photo:submitted)

Getting involved is absolutely essential. Freshman year is tough and your first year when you officially get accepted into Grady is tough too. Having people who support you and encourage you to go for it will be vital to your success and happiness. Grady has so many opportunities for students to get involved, learn new skills, and meet other passionate, driven Grady students. Don’t let any of these opportunities pass you by. Branch out and get involved!

What is the best piece of advice you’ve ever received?

Ok, in all honesty I found this quote on Pinterest but it still echoes in my head every day, “The grass is greener where you water it.” I struggled a lot freshman year. I was shy and nervous about getting involved on campus and making new friends. I had spent so long wanting this ideal version of what my freshman year was supposed to look like, that I forgot that I was the one who was supposed to make it happen. This quote pushed me out of my comfort zone. I realized it was my responsibility to put myself out there, join clubs, meet new people, and water my own grass. I try to live by this quote every day. Everything I do is to water my own grass, because I know if I put in the effort then no matter what happens I’ll be proud of myself.

What motivates you?

My parents are my biggest motivators. My mom is a Colombian immigrant and her story is what has inspired me to want to work in immigration policy. Both her and my dad have always been my biggest supporters and I do everything I can to make them proud. I’m thankful for all of their encouragement; without them I wouldn’t be where I am today.

Diaz-Nasser smiles for a photo with Congresswoman Lucy McBath (D-GA 6) during her summer internship in Representative McBath’s D.C. office. (Photo:submitted)
What has been your biggest accomplishment in the past year?

This past summer I had the opportunity to intern in the office of Congresswoman Lucy McBath and live in UGA’s Delta Hall in Washington D.C. through the Honors in Washington program. Getting into Honors in Washington is definitely my biggest accomplishment this year. I was so honored to have been a part of the group of talented, passionate students that were in Washington D.C. with me and blessed to have been able to work in the office of my own representative, Congresswoman McBath. This summer was one of the best of my life and I’m so grateful to have been able to experience it alongside the UGA students in Delta Hall.

What are you planning to do after you graduate?

I hope to work in Washington D.C. My studies in the field of public affairs communications has really ignited a passion for policy and politics in me. I’d like to work in immigration policy on a federal level, hopefully in a committee in Congress!

Where is your favorite study spot?

I love to study on the fourth floor of the Main Library. It’s the floor where you can talk or take zoom meetings if you need to, and nobody will get mad if you’re speaking at a normal level. I hate studying in absolute silence so I love being able to study without being afraid of typing too loud or rummaging through my backpack too much.