Clementson teaches professors how to help PR students get internships and jobs

AEJMC panel discussion focuses on ethics in the profession

David Clementson, assistant professor of public relations at Grady College, was an invited speaker at a panel teaching other public relations professors how to help their students get good jobs in the industry.

The Association for Education in Journalism and Mass Communication (AEJMC) Public Relations division hosted the symposium Feb. 25, entitled “Great Ideas for Teaching.”

About 180 public relations professors from across the U.S. attended.

Clementson outlined a series of nine detailed and creative class assignments as part of a project which equips PR students for entering the market for internships and jobs.

“Our goal in the classroom should be to confidently and comfortably ease students into the professional world of public relations,” Clementson said. “This can include a holistic approach to preparing students with the proper toolkit and expectations while also alleviating their emotional concerns as the process can induce anxiety.”

Clementson also proposes incorporating an ethically-minded focus into the curriculum. The overriding aim, according to Clementson, is to empower students to rise above the potential competition by demonstrating to prospective employers that the applicant is prepared for ethical quandaries that inevitably arise in the competitive and challenging public relations industry.

“Clementson’s classroom project smartly combines an emphasis on getting good jobs and internships, with ethical best practices,” said Pamela Brubaker of Brigham Young University, chair of the AEJMC Public Relations Division’s Teaching Committee.

Stephanie Mahin of the University of North Carolina, Kenan-Flagler Business School, also a leader of the Public Relations Division’s Teaching committee, added: “I hope other professors will consider employing ideas like Clementson’s project into their curriculum, as we try to do what we can to make teaching a little easier amidst all the pressures on us and the exceedingly competitive realm of PR where ethically-minded professionalism is needed now more than ever.”

“It is an impressive series of strategies to calm the nerves and prepare the professionalism of public relations students entering the workforce,” said Nneka Logan of Virginia Tech, who moderated the panel.

Joseph Stabb, APR, of the University of Tennessee, Knoxville, a leader in the AEJMC Public Relations Division who helped organize the panel, added: “Through our ‘Great Ideas for Teaching,’ we strive to help public relations educators employ the best teaching in their classrooms. Today’s panel put the spotlight on innovative ways we can embolden students getting the most out of their diploma with good jobs upon graduation.”

Clementson was one of three presenters from across the U.S. who were invited to present their teaching strategies at the event, which was held virtually via Zoom on Feb. 25. The symposium was hosted by Amanda Weed of Kennesaw State University and Stabb, and was moderated by Logan.

AEJMC’s PR Division is the largest organization of public relations educators in the world. The division has more than 400 members from institutions of higher learning in the United States and about two dozen countries around the world.

Wunpini Fatimata Mohammed receives accolades at annual AEJMC conference

Wunpini Fatimata Mohammed, assistant professor in Entertainment and Media Studies, is receiving two awards for her paper, “Decolonizing Methodologies in Media Studies,” at the 2021 Association for Education in Journalism and Mass Communication conference.

Additionally, Mohammed has been selected as a 2021 Kopenhaver Fellow, a program helping female faculty members through mentoring, networking and preparing for tenure and promotion.

Mohammed’s paper was inspired in part by her dissertation that she wrote while a doctoral student at the Pennsylvania State University. A native of Tamale, Ghana, Mohammed studied sociocultural contexts where she collects feedback from women about the impact of films they watch and the news they listen to.

“I want to understand the way these women engage films, including what drew them to want to watch them and what they thought society’s impression was of the films,” Mohammed explained.  “I also wanted to see how their personal experiences and values shaped the films they watched and what they took away from those films.”

Mohammed is receiving first place in Faculty Paper Awards, also known as the Robert L. Stevenson Open Paper Competition, as well as the Best Paper Award for African Journalism Studies in the International Communication Division.

In addition to the topic of the paper, Mohammed works hard to ensure her data is authentic, which can be difficult when studying marginalized communities. She obtains her data through customizing focus groups that mirror typical conversations that women have with one another. The goal is to obtain transparent answers from the women away from the patriarchal influence of men in the community.

“I pulled from the local indigenous knowledge systems to guide my engagement of this community as a whole,” Mohammed said. “I looked at the way we engage with each other on a daily basis and the importance of human dignity and respect regardless of class, ethnicity and gender.”

Another recent paper by Mohammed, “Why we need intersectionality in Ghanaian feminist politics and discourses,” received an honorable mention in the 2021 Stuart Hall Award at the International Association for Media and Communication Research conference earlier this summer. This paper mapped the evolution of feminist discourses in Ghana, paying attention to the gaps in feminist theory and practice.


Grady College faculty and graduate students participate in the AEJMC 2020 Virtual Conference

Faculty and graduate students from Grady College of Journalism and Mass Communication will present research findings, participating in panels and receiving awards at the 103rd annual Association for Education in Journalism and Mass Communication conference Aug. 6-9, 2020. The conference was originally set in San Francisco and is now an online virtual event due to COVID-19. 

All times below are noted as Pacific time zone unless noted otherwise.

The AEJMC is an educational association of journalism and mass communication educators, students and media professionals.


Graduate students Jeffrey Duncan and Taylor Voges co-authored a paper, receiving the James Carey Award as the Top Student Paper in the Cultural and Critical Studies Division. The award-winning paper is titled “EULAs as Unbalanced Contractual Power Between an Organization and its (Unannounced and Underage) Users: A Mobile Game Textual Analysis.” It will be presented Aug. 9 at 11 a.m.

Jeong (Janice) Hyun Lee and Solyee Kim were selected to participate in the 2020 AEJMC Presidential Diversity & Inclusion Career Development Fellowship for Graduate Students.

Solyee Kim is receiving the third-place award for a student paper in the Minorities and Communication Division (MAC) for “Communicating the Culture Through Korean Food Between Authenticity and Adaptation.” Kim is also receiving the AEJMC MAC Dr. Carolyn Stroman New Graduate Membership Award.

Grady Ph.D. student Shuoya Sun, along with Associate Professor Bart Wojdynski, Ph.D. student Matt Binford, and undergraduate student Charan Ramachandran received an award for the third-place paper in the Advertising Division. The award-winning paper is called, “How Multitasking During Video Content Decreases Ad Effectiveness: The Roles of Task Relevance, Video Involvement, and Visual Attention”, and the paper will be presented at 3 p.m. (PT) on Saturday, August 8.

Below are the Grady College faculty and graduate students who are presenting at this year’s conference.

Wednesday, Aug. 5 (pre-conference day — all times are in the Pacific time zone)

1-5 p.m. – Jonathan Peters (associate professor in journalism) is moderating a panel, “Inclusivity and Teaching Sensitive Topics.”

1-5 p.m. — María Len-Ríos (associate dean, academic affairs) is a panelist for “Women Faculty Moving Forward: 100 Years from Suffrage to Academic Leadership.”

Thursday, Aug. 6 (all times are in the Pacific time zone)

8:15-9:45 a.m. – Jonathan Peters (associate professor in journalism) is presenting an extended abstract and refereed paper, “Virtual Assemblies: Exploring Problems of Private Spaces and Press Protections.”

11:45 a.m.-1:15 p.m. – Kyser Lough (assistant professor in journalism) presents a refereed paper, “Judging photojournalism: The Metajournalistic Discourse of Judges in Two Photojournalism Competitions.”

1:30-3 p.m. – Jihoon (Jay) Kim (Ph.D. student), Joe Phua (associate professor in advertising), Nah Ray Han (Ph.D. student) and Taeyon Kim (Ph.D. student) present a refereed paper, “Investigating the Impact of Immersive Advertising on Attitude Toward the Brand: The Mediating Roles of Perceived Novelty, Perceived Interactivity, and Attitude toward the Advertisement.”

1:30-3 p.m. – Kyser Lough (assistant professor in journalism) is a panelist for, “Solutions Photojournalism: Visually Reporting Beyond the Problem-based Narrative.”

1:30-3 p.m. – Marilyn Primovic (Ph.D. student) and Joe Phua (associate professor in advertising) present a refereed paper, “Comparing Expectancy Violations Committed by Influencer Advertising Sources on Social Media.”

1:30-3 p.m. – Michael Cacciatore (associate professor in public relations) co-authored a refereed paper, “‘That’s Some Positive Energy’: How Social Media Users Respond to #Funny Science Content.”

1:30-3 p.m. – Taylor Voges (Ph.D. student) and Matthew Binford (Ph.D. student) present a refereed paper, “So Ordered: A Textual Analysis of United States Governors Press Release Responses to the COVID-19 Pandemic.”

1:30-3 p.m. — Karen Russell (associate professor of public relations), moderates a panel about “History and Public Relations Divisions Research.”

3:15-4:45 p.m. — Itai Himelboim (associate professor of advertising) has a submission in “Social Media, Civil Engagement, and Democracy” in the refereed paper session.

5-6:30 p.m. – Yan Jin (professor of public relations) presents a refereed paper, “Theoretical Advancements in Crisis Communication Research: Crisis Response Strategies.”

5-6:30 p.m. — Matt Binford (Ph.D. student) and Bart Wojdynski (associate professor) present a refereed paper, “’I Probably Just Skipped Over It:” Using Eye Tracking to Examine Political Facebook Advertising Effectiveness.”

5-6:30 p.m. — Karen Russell (associate professor of public relations) is a discussant of “Public Relations, Scholar-to-Scholar Refereed Paper Session, Topic X – Social Media and Dialogic Communication.”

Friday, Aug. 7 (all times are in the Pacific time zone)

8:15-9:45 a.m. – Solyee Kim (Ph.D. student) and Hyoyeun Jun (Salve Regina University) present a refereed paper, “First-generation Immigrants’ and Sojourners’ Susceptibility to Disinformation.”

8:15-9:45 a.m. — Ph.D. students Tong Xie, Xuerong Lu, Jiaying Liu, have a submission in “Topic IV – Refugees, Immigrants, and “Others”

10-11:30 a.m. – Karin Assmann (assistant professor in journalism) is presenting a refereed paper, “We Are the People – Audience Engagement as Catalyst for Newsroom Unionization.”

11:45 a.m. – Jeffrey Duncan (Ph.D. student) and Taylor Voges (Ph.D. student) receive the Top Student Paper Award in the Critical and Cultural Studies Division.

11:45 a.m.-1:15 p.m. – Solyee Kim (Ph.D. student) presents a refereed paper, “Communicating the Culture Through Korean Food Between Authenticity and Adaptation.”

5-6:30 p.m. – Dongjae Lim (Ph.D. student) and Nah Ray Han (Ph.D. student) present a refereed paper, “Choosing Appropriate Colors for Green Advertising: Perceived Greenwashing through Color Choices.”

5-6:30 p.m.  Porismita Borah (Washington State University), Itai Himelboim (associate professor), Bryan Trude (Ph.D. student), Matt Binford (Ph.D. student) and Kate Keib (Oglethorpe University) present a refereed paper, “You Are a Disgrace and Traitor to Our Country: Uncivil Rhetoric Against ‘The Squad’ on Twitter.

Saturday, Aug. 8 (all times are in the Pacific time zone)

8:15-9:45 a.m. – Nah Ray Han (Ph.D. student) presents a refereed paper, “Ethical Consumption as Fetishism.”

1:15-2:45 p.m. — María Len-Ríos (associate dean, academic affairs) moderates the Association for Education in Journalism and Mass Communication Elected Standing Committee on Research, Award panel session and the Deutschmann Award.

3-4:30 p.m. — María Len-Ríos (associate dean, academic affairs) is a panelist for “Addressing Diversity and Inclusion in the Practice and Scholarship of Science Communication.”

3-4:30 p.m. Shuoya Sun (Ph.D. student), Bart Wojdynski (associate professor), Matt Binford (Ph.D. Student), and Charan Ramachandran (undergraduate student) will present a refereed paper, “How Multitasking During Video Content Decreases Ad Effectiveness: The Roles of Task Relevance, Video Involvement, and Visual Attention.”

Sunday, Aug. 9 (all times are in the Pacific time zone)

9:15-10:45 a.m. — Itai Himelboim (associate professor of advertising) is a panelist for “From Silicon Valley Virtual Communitities to Trump Twitter Networks: Political Social Networks Visualized.”

9:15-10:45 a.m. — María Len-Ríos (associate dean, academic affairs) is a moderator for the Research Chairs training session.

11-12:30 p.m. – Jeffrey Duncan (Ph.D. student) and Taylor Voges (Ph.D. student) present a refereed paper, “EULAs as Unbalanced Contractual Power Between an Organization and its (Unannounced and Underage) Users: A Mobile Game Textual Analysis.”

11:00 a.m.-12:30 p.m. Matt Binford (Ph.D. student) and Laura Hudgens (Ph.D. student) will present a refereed paper, “Fun in the Sun or Something More Serious? An Analysis of News Story Visuals About Heat Waves.”

Scholarships help doctoral students with summer research

While many Grady College students were enjoying summer internships or travel, others were continuing the work they do throughout the school year—researching communications topics that often contribute to dissertation proposals.

Sixteen doctoral students were awarded scholarships this summer to offset research expenses. The scholarships were awarded from the Paul C. and Margaret B. Broun Student Support Fund.

“The scholarship funds I received during my first year of the Ph.D. program at Grady College are significant in helping me achieve my research goals and aide me in finding my identity as a scholar,” Andrea Briscoe said.

Briscoe, who is starting her second year as a graduate student, focused most of her research this summer on gender and visual media, a topic she presented at the Association for Education in Journalism and Mass Communication conference last week.

The funds offset the costs of travel to the conference in Toronto.

The Broun Scholarship helped support Andrea Briscoe’s conference travels to Toronto, her first international trip. (Photo: courtesy of Andrea Briscoe.)

Briscoe continued: “While attending conferences are the expectation for graduate students, this conference meant more to me than a line on my CV. With help through funding of the graduate program along with this scholarship, I was able to share the work I had done on gender and reality television with a diverse group of people. I was able to sit in the same room with incredible scholars and creative thinkers and learn from them. But most importantly, I received numerous calls and texts from family where they shared how proud they were of me.”

Hyoyeun Jun, another doctoral student who was granted a scholarship from the Broun fund, also conducted research this summer that was presented at the AEJMC conference and will serve as a foundation for her dissertation.

Her research focuses on developing the most effective messages to overcome the stigma surrounding HPV and to increase behavioral intention by young adults to get vaccinated. She spent the summer gathering data on risk tolerance, or how individuals tolerate new health risks. The information will be used to determine what factors influence people not to behave in a certain way. Jun presented some of the qualitative research findings at AEJMC.

Jun, who is a native of South Korea and is studying here with a student visa, has specific requirements for work, including the fact that she cannot work outside of campus. Therefore, the funds from the scholarship are a vital form of support.

“With generous support from Grady scholarships, I could sustain myself better,” Jun said. “I could concentrate better on my research, not worrying about how I am going to pay my rent and get groceries. I am very thankful that Grady awarded me scholarships additional to my assistantship during the semester.”

Len-Ríos elected to AEJMC Research Committee

María E. Len-Ríos, Grady College’s Associate Dean for Academic Affairs and professor of public relations, has been elected to a second term on the Association for Education in Journalism and Mass Communication’s Elected Standing Committee on Research.

She is one of nine newly elected officers to AEJMC. New officers were nominated and elected by a national voting body that comprises roughly 3,7000 members. The AEJMC national conference will be held this year Aug. 7 – 10 in Toronto.

“AEJMC was the first national organization I joined as a journalism and mass communication researcher, and it gives me great pleasure to serve in a leadership role providing Grady College and UGA added representation at the national level,” Len-Ríos said.

Among other responsibilities, Len-Ríos and fellow research committee members oversee nomination and selection processes for AEJMC’s prestigious national awards and represent research interests on the AEJMC Board.

Len-Ríos has served in a variety of roles with AEJMC in her professional academic career, including serving as head of the Communication Theory and Methodology Division. Most recently in 2018-2019, she chaired the Nafzinger-White-Salwen Dissertation Award competition which is AEJMC’s top honor for dissertation research. She says her passion for scholarship fuels her desire to recognize the elite work being done by communication researchers.

“I love it because we get to reward the great creativity and research produced by scholars from across the U.S. and internationally at all career levels,” said Len-Ríos.

Len-Ríos’ service to the research committee begins October 1, 2019.

She came to Grady College as a public relations associate professor in 2014. Prior to the University of Georgia, she taught at the University of Missouri, University of Kansas, and Georgia Southern University.

Here is a list of 2019 Grady College participation at AEJMC in Toronto.

Grady College faculty and graduate students participate in 2019 AEJMC conference

Faculty and graduate students from the Grady College of Journalism and Mass Communication will present research findings, receive awards and participate in panels at the 102nd annual Association for Education in Journalism and Mass Communication Conference Aug 7-10, 2019, in Toronto, Canada.

The AEJMC is an educational association of journalism and mass communication educators, students and media professionals.

Sun Joo (Grace) Ahn is receiving the AEJMC Kreighbaum Under-40 Award. The Krieghbaum Under-40 Award is one of the AEJMC’s highest honors and is awarded to a single member under 40 years of age for outstanding achievement and effort in teaching, research and public service.

María E. Len-Ríos has been elected to a second term on the AEJMC’s Elected Standing Committee on Research.

Michael Cacciatore co-authored a paper, receiving the Journalism and Mass Communication Quarterly Outstanding Research Article Award for “Is Facebook making us dumber? Exploring social media use as a predictor of political knowledge.”

Below are the Grady College faculty and graduate students who are participating at this year’s conference.


Tuesday, Aug. 6 

1-5 p.m. – Jonathan Peters is presiding over a pre-conference workshop, “Emerging Issues in Media Law.”

1-6 p.m. – Carolina Acosta-Alzuru is the speaker focusing on pedagogy in doctoral education in a pre-conference workshop for Graduate Directors.


Wednesday, Aug. 7

1:30-3:00 p.m. – Welch Suggs is a panelist on “The Future of Sports Magazines: Old Guard, New Niches.”

3:15-4:45 p.m. – Kyser Lough presents a refereed paper, “Journalism’s Visual Construction of Place in Environmental Coverage.

5-6:30 p.m. –Matt Binford (Grady Ph.D. student), Bartosz Wojdynski, Yen-l Lee (Grady Ph.D. student), Shuoya Sun (Grady Ph.D. student), and Andrea Briscoe (Grady Ph.D. student) present the refereed paper, “Who Paid for What? The Role of visual Attention to Content and Disclosures in Facebook Political Advertising.”


Thursday, Aug. 8

8:15-9:45 a.m. – Bartosz Wojdynski is the discussant for the session, “Top Faculty Papers in the Communication and Technology Division.”

8:15-9:45 a.m. Andrea Briscoe (Grady Ph.D. Student) will present the refereed paper, “Colton, Coitus, and Comedy: Male Virginity as a Punch Line on the Bachelor.”

8:15-9:45 a.m. – Joe Phua, Seunga Venus Jin (Emerson College), and Jihoon (Jay) Kim (Grady Ph.D. student), present a refereed paper, “Interaction Effects of Source Type and Message Valence in Instagram-based Advertising Messages about Veganism.”

11:45 a.m.-1:15 p.m. – Juan Meng is a panelist for, “Empowering women in PR: Breaking through ethical and leadership challenges.”

11:45 a.m. -1:15 p.m. Brittany Jefferson (Grady Ph.D. student) presents the refereed paper, “Summer of ’67: A Comparative Analysis of Coverage of the Detroit Race Riots.”

11:45 a.m.-1:15 p.m. – Itai Himelboim is a panelist for, “Strategic Use of Social Media and Social Media Data for Science and Health Communication.”

5-6:30 p.m. – Bartosz Wojdynski, Ivanka Pjesivac, Jihoon (Jay) Kim (Grady Ph.D. student), and Matt Binford (Grady Ph.D. student), and Keith Herndon present a refereed paper, “Look Around and Learn: Effects of 360-Degree Video in Online News.”

5-6:30 p.m. –Logan Molyneux (Temple University) and Bartosz Wojdynski present a refereed paper, “Guilt by Association: How Chum Box Advertising Affects News Readers’ Perceptions.”

5-6:30 p.m. – Welch Suggs moderates a paper session, “Sports Branding, Promotion and Public Relations.”


Friday, Aug. 9

8:15-9:45 a.m. – John Soloski and Ryan Kor-Sins (University of Utah) discuss, “Hegemonic Masculinity in the 2016 Presidential Campaign: How Breitbart Framed Trump as the ‘Uber’ Male.”

8:15-9:45 a.m. – Jinho Joo, Yoon-Joe Lee (Washington State Unversity) and Hye Jin Yoon lead a theme discussion, “Independent Self-Construal and System-Generated Cues: Causal Attribution in Corporate Social Responsibility Campaigns.”

9:30-11 a.m. – Yan Jin is a panelist on Faculty Panel at PR Division’s Grad Student Bruncheon, Theme: “Finding Your Niche”. [Offsite Location: Batch, 75 Victoria St]

10-11:15 a.m. – Sun Joo (Grace) Ahn awarded Hillier Kreighbaum Under-40 Award

11:30 a.m.-1 p.m. – María Len-Ríos, Patricia Moy (University of Washington) and Ivanka Pjesivac lead a theme discussion, “Latino Trust in Journalists and the 2016 U.S. General Election: An Analysis of Voter Responses.”

11:30 a.m.-1 p.m. – Jonathan Peters presents a refereed paper, “I Also Consider Myself a First Amendment Lawyer.”

3-4:30 p.m. – Xuerong Lu (Grady Ph.D. student), Yan Jin, and Taeyeon Kim (Grady Ph.D. student) lead a theme discussion, “Information Vetting as a Key Component in Social-mediated Crisis Communication: An Exploratory Study.”

3-4:30 p.m. – Juan Meng is the discussant for the session, “Crisis Communication: Response Strategies.”

3-4:30 p.m. –Hyoyeun Jun (Grady Ph.D. student), Youngji Seo (Grady Ph.D. student), Andrea Briscoe (Grady Ph.D. student), Charan Ramachandran (Grady CURO undergraduate research fellow), and Bartosz Wojdynski will present a refereed paper, “Fighting the Tide: How U.S. Health Organizations use Twitter to Address the Opioid Crisis.”


Saturday, Aug. 10

11 a.m.- 12:30 p.m. –DongJae (Jay) Lim (Grady Ph.D. student), Shuoya Sun (Grady Ph.D. student), and Bartosz Wojdynski present a refereed paper, “When Online Behavioral Advertising Mistargets: The Underlying Mechanism of Its Negative Impact.”

Grace Ahn named 2019 Krieghbaum Under-40 Award recipient

Sun Joo “Grace” Ahn, associate professor of advertising at Grady College, has been named the recipient of the 2019 Krieghbaum Under-40 Award by the Association for Education in Journalism and Mass Communication. The award is one of the highest honors given by AEJMC, and will be presented during the annual AEJMC conference in Toronto.

“This is an enormous honor,” said Charles Davis, dean of Grady College. “The entire journalism and mass communication academy recognizes a single faculty member each year for this, so Grace has been recognized by the entire discipline.”

In addition to her role as associate professor, Ahn is also the director of the Games and Virtual Environments Lab and co-director of the new VERGE Lab.

The award is named after the late Hillier Krieghbaum, a former professor at New York University and former president of AEJMC, to honor a journalism/communication faculty member who has made outstanding contributions to the industry in three key areas: teaching, research and public service.

Grace Ahn (right) leads an Alumni Weekend participant in a virtual reality workshop in 2017. (Photo: Camie Williams)

Ahn teaches undergraduate research methods classes, as well as graduate-level user experience research, communication theory and advertising classes.

Ahn’s research specializes in how interactive digital media transforms traditional rules of communication and social interactions, especially through virtual reality applications with regard to health, consumer psychology, conservation and education. Currently, she is working on a $3.3 million grant from the National Institutes of Health for “The Virtual Fitness Buddy Ecosystem” encouraging children to have a more active lifestyle by using digital technology and incenting them with rewards through virtual reality interaction. In Spring 2019, Ahn received a First-Year Odyssey Teaching Award from the UGA Office of Instruction for her seminar, “Harnessing the Power of Digital Technology for Better Lifestyle Choices,” and was awarded the Charles B. Knapp Early-Career Scholar Award in 2017. She was recently awarded an Interdisciplinary Seed Grant from UGA for an upcoming project using digital technology to bring families of deployed military together in virtual family rooms. She also received the 2017 AEJMC Emerging Scholar Grant.

“Emerging technologies like VR/AR have the potential to dramatically shift the way we communicate and interact with each other,” Ahn said of her work. “My research looks at how audiences can engage with virtual worlds in unprecedented ways, and how these virtual experiences impact the way people think and make decisions in the physical world. I’m incredibly honored and humbled to be recognized for the contributions that my work has been making to extend the earlier work in this area.”

Ahn will accept her Krieghbaum Under-40 Award during the General Session at the AEJMC Conference on Aug. 9 at 10 a.m.

In addition to Ahn, Yan Jin, the UGA Athletic Association Professor in Grady College, received the Krieghbaum Under-40 Award in 2014.

Grady faculty, graduate students to participate at 2017 AEJMC conference

Faculty from the University of Georgia Grady College of Journalism and Mass Communication will be presenting research findings, participating in panels, receiving awards and more at the Association for Education in Journalism and Mass Communication annual conference Aug. 9-12, 2017, in Chicago.

AEJMC is an educational collection of journalism and mass communication educators, students and media professionals.

In boldface type below are the names of the Grady College faculty and graduate students who are participating at the conference.


Tuesday, Aug. 8 (Preconference)

2-4 p.m.— Ivanka Pjesivac and Maria Len-Ríos. Workshop: Women Faculty Moving Forward: Breaking the Barriers.

3-6 p.m.—Lee B. Becker. Kettering exchange with journalism educators at AEJMC. Becker will be reporting on his teaching of the Journalism and Citizenship course at Grady College as well as a version of it he presented at Xiamen University in China this past summer.


Wednesday, Aug. 9

11:45 a.m -1:15 p.m.— María E. Len-Ríos. (SHER) Refereed Paper Research Session: Health Information and Misinformation Online. Moderating/Presiding.

1:30-3 p.m—C. Ann Hollifield. Media Management, Economics and Entrepreneurship and Newspaper and Online News Panel. Panelist on “What is the ROI on news panel?”

3:15-4:45 p.m.— Juan Meng, Yan Jin, Yen-I Lee and Solyee Kim. Public Relations Division High Density Top Teaching Paper Session. Presenting “Integrating Web and Social Analytics into Public Relations Research Course Design: A Longitudinal Pedagogical Research on Google Analytics Certification.”

3:30-4:45 p.m.—Joe Phua, Elaine Lin and Jay Lim. Advertising Division Presentation Session. Presenting “Examining E-cigarette Advertising through Social Media: Effects of Consumer-Celebrity Risk-Oriented Image Congruence and Parasocial Identification.”


Thursday, Aug. 10

7 a.m. — Ivanka Pjesivac will participate as UGA Chapter Adviser at the KTA breakfast meeting.

7-9:45 a.m.— María E. Len-Ríos will participate as a committee member/participant during the AEJMC Standing Committee on Research Business Meeting.

8:15-9:45 a.m. — Jessica Maddox. Cultural and Critical Studies Scholar-to-Scholar poster presentation. Presenting the paper, “Editorial Influence Beyond Trending Topics: Facebook’s Algorithmic Censorship and Bearing Witness Problems.”

8:15-9:45 a.m.— Yen-I Lee and Yan Jin. Public Relations Division Scholar-to-Scholar Session. Presenting paper “Crisis Information Seeking and Sharing (CISS): Scale Development for Measuring Publics’ Communicative Behavior in Social-Mediated Public Health Crises.”

11:30 a.m.-5 p.m. María E. Len-Ríos will participate as a Fellow during the AEJMC Institute for Diverse Leadership (invitation only).

3:15-4:45 p.m.— Ivanka Pjesivac. Refereed Paper Research Session: Evolving Journalistic Role Perceptions from the Global Context. Presenting the paper “Perceptions of Media Roles among Journalism Students in Serbia, Croatia, and Macedonia: Does News Orientation Have an Impact?” co-authored with Iveta Imre, Arkansas and Katerina Spasovska, Western Carolina.

5 – 6:30 p.m.— Jun, H., Michael Cacciatore, Scheufele, D., Corley, E., Xenos, M., and Brossard, D. Communicating Science, Health, Environment, and Risk Division Scholar-to-Scholar Session. Presenting Paper “Reevaluating regulation: Exploring shifts in public perceptions across different regulatory domains.”

5-6:30 p.m.— Hanyoung Kim, Sungsu Kim and Yan Jin. Communicating Science, Health, Environment, and Risk Division Scholar-to-Scholar Session. Presenting paper “Consideration of Future Consequences and Persuasion: The Processing of Message about Intertemporal Behaviors.”

8:30-10:00 p.m.— International Communication Business Meeting. Ivanka Pjesivac will participate as the member of the executive board.

8:30-10 p.m.—Grady College Alumni Reception. Networking and social for Grady College alumni, faculty and students attending AEJMC and/or who reside in the Chicago area. Chicago Marriott – Magnificent Mile Avenue Ballroom.


Friday, Aug. 11

8:15-9:45 a.m.— Yen-I Lee. Public Relations Division Business Meeting. Receiving the Public Relations Division’s 2017 Inez Kaiser Graduate Students of Color Award.

8:15-9:45 a.m.— Ivanka Pjesivac and Grace Ahn. Research Roundtable Session: AEJMC 2017 Senior and Emerging Scholars. Will present report on preliminary results of the project “Virtual Reality Journalism: Emotions and News Credibility.”

8:15-9:45 a.m. — Kate Keib, Bartosz Wojdynski, Camila Espina, Jennifer Malson, Brittany Jefferson and Yen-I Lee. The Mobile Movement. Presenting the paper “Mobile Moves: Engagement, Emotion and Attention to Social Media Images on Mobile and Desktop Screens.”

12:15-1:30 p.m.— Michael Cacciatore. Mass Communication & Society Awards Luncheon. Receiving Mass Communicaion & Society Article of the Year Award.

12:15-1:30 p.m. — Jihoon (Jay) Kim and Joe Phua. Sports Communication Division Presentation Session. Presenting paper “Sponsor Advertisement Embedded in Instant Replay Video (AIRV): The Effectiveness of AIRV in Professional Tennis Events.”

12:15-1:45 p.m.— C. Ann Hollifield. Media Management, Economics, and Entrepreneurship Research Session. Discussant for “Top Faculty Research Papers, MMEE Division.”

1:45-3:15 p.m. — Kate Keib and Bartosz Wojdynski. Newspaper and Online News Division Session: The Era of Fake News. Presenting the paper “Fake News, Real Cues: Cues and Heuristics in Users’ Online News Credibility Judgments.”

1:45 – 3:15 p.m.— María E. Len-Ríos will participate as a panelist at the (CSWM, ETHC) PF&R Panel Session: Is Women’s Work (Never) Done? Gender and the Revaluation of Faculty Work.

3:30 – 5 p.m.— Elaine hih-Syuan Lin and Itai Himelboim. Research on Politics. Understanding Political Brand Communities from a Social Network Perspective: A study of the GOP 2017 Primary Elections.

3:30-5 p.m. — Michelle Amazeen and Bartosz Wojdynski. CTEC and NOND Scholar to Scholar Refereed Paper Research Session. Presenting the paper “The Effects of Disclosure Format on Advertising Recognition and Audience Perceptions of Legacy and Online News Publishers.”

3:35-5 p.m.— Jessica Maddox. “Brangelina, Beyonce, and Breaking the Internet: Evaluating Magazines in Postfeminist Times” Presenting the paper “#ThePersonalIsStillPolitical”: Teen Vogue, Instagram, and the Iconography of Resistance Feminism.”

3:35-5 p.m.— Jessica Maddox. Top papers in the Commission on the Status of Women Panel. Presenting the paper, “Hashtagging Docile Bodies: Postfeminist, Neoliberal, and Racialized Ways of Seeing in #StrongIsTheNewSkinny.”

3:30-5 p.m.— Jihoon (Jay) Kim and Sun Joo (Grace) Ahn. Communication Technology Division – Interactive Consumer Experience. Presenting Paper “Virtual Tours Promote Behavioral Intention and Willingness to Pay via Spatial Presence, Enjoyment, and Destination Image.”

3:30-5 p.m.— Jihoon (Jay) Kim. Communication Technology Division – Self-presentation on Social Networks. Presenting Paper “Effects of Self-Presentation Strategies and Tie Strength on Facebook Users’ Subjective Well-Being.”

5:15-6:45 p.m.— Yan Jin. International Communication Division High Density Presentation Session. Presenting paper “Individualizing depression responsibilities on Chinese social media: Analyzing the Weibo framing of three key players.”


Saturday, Aug. 12

9:15-10:45 a.m.— Karen Russell. Public Relations History in the Classroom: Making More Time for Meaning-Making. PR and History division co-sponsored panel on teaching public relations history.

9:15-10:45 a.m. — Itai Himelboim. Digital Data, Computation, and Research in Journalism/Mass Communication Linking Methodological Innovations to Theory-Building.

9:15-10:45 a.m. Jihoon (Jay) Kim and Jooyoung Kim. Advertising Division Presentation Session. Presenting Paper “Brand Sponsorship of Sport Officiating Technology: Effects of Social Identity and Schadenfreude on Attitude toward Sponsoring Brand”.

11a.m.-12:30 p.m.— Lee B. Becker, Tudor Vlad and C. Ann Hollifield. Media Management, Economics and Entrepreneurship Research Session. Presenting Paper “Predictors of Success in Entering the Journalism and Mass Communication Labor Market.”

Grady doctoral student receives esteemed Inez Kaiser Award for health communication research

Fourth-year doctoral student, Yen-I Lee was recently selected as one of three recipients of the prestigious Inez Kaiser Graduate Student of Color Award. This award is given by the Association for Education in Journalism and Mass Communication in honor of Inez Kaiser, the first African-American woman to be a member of the Public Relations Society of America. Lee received the award for her research in strategic health communication.

The PRSA Foundation funds this award given by the AEJMC to encourage diversity within the field of public relations. Lee’s achievement is particularly exceptional as there was a large pool of applicants this year. Lee will be honored on Aug. 10 at the AEJMC Conference in Chicago.

Lee has conducted extensive research at Grady and been a part of many different research efforts, however she is especially keen on researching specific topics regarding health public relations, the strategic use of technology, and cultural psychology in health risk and crisis message design.

Her vast research on these subjects have included projects investigating cancer risk perception, advertising and health product brands on Facebook and scale development of health crisis information seeking and sharing. She also has designed and led several of her own research projects, one researching health-related Facebook content and another examining the effectiveness of flu vaccination PSAs.

Lee is an instructor at Grady College. She has taught as a lab instructor for the social media analytics class and will be teaching a public relations research class this upcoming fall.

Lee is honored to have received the award and says that it has encouraged her to continue in her research.

“I would like to thank Grady College for being supportive of students,” she said. “I also would like to thank my advisor, Dr. Yan Jin, and professors who support and guide me regarding my research interests, so I can continue to make quality contributions to the Grady College.”

For more about Lee’s research, visit