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Attribution of global ethical norms Ivanka Pjesivac

Abstract: This study examined, by comparative thematic analysis, public perceptions of global journalistic norms of independence and integrity by studying perceptions of news media corruption in three Eastern European countries: […]

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Does Generational Differences and Emotion Matter to Predictors for Cancer Risk Perception Jeong-Yeob Han

Abstract: Drawing on the Social Amplification of Risk Framework (SARF), this research investigated whether individual amplification stations (such as emotion, cancer information seeking, family cancer history, and fatalistic belief) and social […]

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The Looking Glass Celebrity Miscellaneous Grady Researchers

Abstract: The Kim Kardashian: Hollywood mobile app game has been an immensely popular game that earned $200 million in its first year of release alone. In order to “win” this […]

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Perceived Brand Personality through Sports Sponsorship Joe Phua

Abstract: A limited amount of prior research has investigated perceived brand personality in the context of sport sponsorship. Using a two (Sport team performance: Win versus loss) by two (Gender: Male […]

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Information flow and leadership challenges Juan Meng and Michael Cacciatore

Abstract: How to effectively manage information flow continues presenting challenges for public relations practice, reflecting the magnitude and impact of a data-driven and strategy-oriented market environment globally. To echo this emerging […]

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The impact of trust on public relations practitioners’ job satisfaction Juan Meng

Abstract: In this study, we propose and conduct a moderated multiple mediation analysis to depict both direct and indirect effects of trust in organization on public relations practitioners’ job satisfaction. Using […]

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Gender, Nationalism, and Individualism Miscellaneous Grady Researchers

Abstract: Li Na is a former Chinese professional tennis player, who is the first and only Grand Slam singles champion from Asia and is regarded as the region’s tennis pioneer […]

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The Effects of News Framing and Issue Attribution on Chinese College Students’ Responses to Depression Coverage Yan Jin

Abstract: Depression is now one of the most severe public health threats in China and among Chinese college students. To examine the role of depression news coverage and address barriers […]

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Corporate WeChat Communication in China Yan Jin

Abstract: This study tackles the gap in public relations research on how corporations utilize WeChat, the dominant social media in China, to communicate and interact with publics. Using a content […]

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What Makes Brands’ Postings More Viral Jhih-Syuan (Elaine) Lin

Abstract: This study explores how different strategies used in firms’ Facebook postings increase consumers’ eWOM responses. A computational analysis of Fortune 100 companies’ Facebook postings and their respective comments/likes/shares were […]

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