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Read MoreAbstract: This study investigated which decision (maintain vs. dismiss endorsement relationship)will represent the most positive impact on consumers with different levels of fan identification when the celebrity endorser is involved in […]
Read MoreAbstract: This Article reviews the papers of Justice Powell, housed at Washington & Lee University, as well as the papers of other Justices housed at the Library of Congress, to illuminate […]
Read MoreAbstract: Sport has proven to be one of the key institutional sites for the study of the social construction of gender. On September 12, 2015, a Kiss Cam incident during […]
Read MoreAbstract: Sport has proven to be one of the key institutional sites for the study of the social construction of gender. And the media representation of athletes in sports has […]
Read MoreAbstract: This study integrates network and content analyses to examine valence-based homophily on Twitter or the tendency for individuals to interact with those expressing similar valence. During the 2012 federal […]
Read MoreAbstract: This work explores how the Narcissus myth has been inaccurately adopted by media, specifically in the reporting of selfie-related deaths. The Narcissus myth, while about a boy in love […]
Read MoreAbstract: Newspaper and Online news Division In order to explore similarities in design elements between native advertising and news editorial content, researchers undertake a content analysis of 60 top U.S. […]
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