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AdvertisementsAdvertisingAdvertising NativenessAdvertising ResearchAmerican PragmatismAnalyticsAudience interactionBoundary Productionbranching narrativeBrand advertisingbrand attitudeBrand Namesbrand perceptionsBrand PlacementBrandingBroadcastingBuilding a BrandCasual gamingcasual marketCelebrity endorsementCelebrity gamesCISSclimate changeCommunicationCommunication crisisCommunication educationCommunication Managementcommunication practicescommunication professionalscommunication technologycommunicationsconceptual modelsConspiracy theoriesConsumer AttitudesConsumer behaviorconsumer responsecontentContent AnalysisCorporate Communicationscorporate social responsibilityCorporationsCrisis CommunicationCrisis CommunicationsCrisis informationCrisis MisinformationCritical analysisCritical MediaCSR (mCSR)designdigital analyticsdigital journalismdigital mediadigital streamingDiversityendorsementengagementEntertainment and media studiesenvironmental messagesevolution of journalismEye TrackingFalse ConsensusFeminismFilm and televisionFilm festivalFirst AmendmentGamingGender inequityGender politicsGlobal Public RelationsHealth and Risk CommunicationHealth CommunicationHealth Communicationshealth crisesHealth interventionHealth Marketing InitiativesHealth risk toleranceHollywood HistoryHuman Communicationidentity politicsImage repair theoryIndustry CommentaryInfluencerInfluencer Advertisinginformation vettingInstagramissue involvementJournalismJournalism educationJournalism leadershipJournalism ProfessionJournalism trainingLaborLabor in HollywoodLabor ProductivityLeadershipleadership communicationleadership performancelive blogging crisisManagementmarketingmarketing communicationMarketing researchMass CommunicationMediaMedia Contextmedia coverageMedia IndustriesMedia LiteracyMedia RelationsMedia studiesmedia theoryMillennial communicationMisinformationmisinformation characteristicsmoral identitymovie industryNarrative storytellingNarrative Storytelling and Critical StudiesNative AdvertisingNews medianews media contentNews PerceptionsNewspaper mediaOnline gamesOnline misinformationOnline newsorganizational culturePeabodypersonalized advertisingPhotojournalismPilot GrantPolitical and Policy Communicationpolitical newspracticumproduction and distributionPromotionPublic AffairsPublic consumptionpublic engagementPublic HealthPublic OpinionPublic RelationsPublic Relations LeadershipPublic Relations ProfessionalPublished chapterRadioResearch Proposalrisk analysisrisk communicationRisk CommunicationsRisk perceptionScience communicationSelf BrandingSocial CognitionSocial Identitysocial identity theorySocial MediaSocial media crisesSocial Media researchSocial networkingSocial Networking applicationsSocial ScienceSponsored VideosSponsorshipSports Communicationsports mediaStrategic communicationsubaltern studiesSustainability advertisingSymbolic Interactionismtalent managementthematic framingVideo AdvertisingVideo GamesViral advertisingViral VideoVirtual environmentsVirtual realitywhistleblowersAbstract: Addressing the call by Coombs (2010) to examine the role of culture in crisis communication, this study examines the veracity and relative influences of these variables by examining how […]
Read MoreAbstract: Native advertising, or paid content designed to resemble the editorial content on the site on which it is published, comprises a rapidly growing segment of online advertising. While such […]
Read MoreAbstract: This article introduces a special issue of American Behavioral Scientist seeks to deepen our understanding and knowledge by examining practices and effects of native advertising and their impact on […]
Read MoreAbstract: This article examines the often-overlooked industrial ecosystem of performer labor. A complex economy surrounds the work of “being an actor” in Los Angeles. In their quest to be cast […]
Read MoreAbstract: The present study contributes knowledge to the former areas by presenting the results of a between-subjects experiment (N = 343) that tested the effects of four disclosure characteristics (proximity, visual […]
Read MoreThis research proposal is based upon work done for a Pulitzer Centennial Campfires Initiative grant in collaboration with the Georgia Humanities Council. The focus of this grant is to create […]
Read MoreBenjamin Franklin was the most prolific and profitable author in colonial America, yet his writing career has often been remembered as a footnote to his subsequent scientific and political achievements. […]
Read MoreUsing a pretest and posttest online experiment (N = 105), this study empirically explored the impact of native advertising sponsorship disclosure on organization–public relationships (OPR), credibility, brand attitude, and attitude […]
Read MoreAbstract: This study examined the relationship between the number of overall ‘likes’ and friends’ ‘likes’ on Facebook brand pages in influencing consumers’ brand attitude, brand trust, brand involvement, and purchase […]
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