Health and Risk Communication Archive
Exploring the Impact of the U.S. Measles Outbreak on Parental Awareness and Support for Vaccination
Cacciatore, M. A., Nowak, G., & Evans, N. (Forthcoming). Exploring the impact of the US measles outbreak on parental awareness and support for vaccinations. Health Affairs. Abstract: Despite consensus among health officials that childhood immunizations are a safe and effective means of protecting people from disease, there remains parent vaccine hesitancy. This hesitancy has […]
Using virtual pets to promote physical activity in children
Abstract: A virtual pet was developed based on the framework of the youth physical activity promotion model and tested as a vehicle for promoting physical activity in children. Children in […]
Do Consumers Avoid Watching Over-the-Counter Drug Advertisements
Abstract: Do consumers avoid viewing over-the-counter (OTC) pharmaceutical advertisements? And, if so, why? The authors of the current study tested their proposed “Ad Avoidance Model” by surveying a nationally-representative sample of […]
EAGER: Virtual STEM Buddies for Personalizing Learning Experiences in Free Choice Informal Learning Settings
Abstract: We introduce the notion of a virtual STEM buddy (VSB), a visitor-tailored, virtually embodied agent that serves as both a co-learner and a mentor. Like a virtual museum guide, […]