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Crisis Information Seeking and Sharing (CISS): Scale Development for Measuring Publics’ Communicative Behavior in Social-Mediated Public Health Crises Yan Jin and Yen-I Lee

Abstract: This study first refined the conceptual framework of publics’ communicative behavior in social-mediated health crises. Then two multiple-item scales for measuring publics’ health crisis information seeking and sharing (CISS) were developed and tested by employing online survey datasets from a random national sample of 279 adults and 280 adults in the United States, respectively. […]

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