A Social Networks Approach to Online Social Movement:
Isa, A. M. (Grady Ph.D. student) & Himelboim, I. “A Social Networks Approach to Online Social Movement: Social Mediators and Mediated Content in #FreeAJStaff Twitter Network.” Accepted for presentation at the 2017 ICA Conference, San Diego, California.
Abstract: The movement to free Al Jazeera journalists (#FreeAJStaff), imprisoned by Egyptian authorities, utilized Twitter over almost two years, between 2014 and 2015. This study applied a social networks approach to study patterns of information flow, social mediators, and clusters, formed by the #FreeAJStaff movement on Twitter.Analysis of 22 months of data found social mediators (actors who connect two clusters) to be primarily core movement actors (e.g., Al Jazeera) or elites (e.g., politicians), rather than grassroots actors. Furthermore, core actors exhibited more reciprocal relationship with other users than elite actors. In contrast, elite actors were more successful evoking an exchange of messages. Last, this study identified the mechanism used to create a Spillover Effect between social movements (e.g., #FreeAJStaff and #FreeShawkan), finding that mediated content, which travels across clusters, was more likely to include non-FreeAJStuff movement hashtags, than siloed content, which remains within a cluster. Theoretical and practical implications are discussed.
How users rely on heuristics and emotions to form credibility impressions of novel online news articles.
ABSTRACT: Social media and other online platforms are increasingly the way consumers access news articles, which increases the likelihood of users visiting articles from sources they may not have visited on their own. Users of these platforms experience a tension between their tendency to focus resources on processing information rather than credibility assessment. In a […]
Bartosz WojdynskiHyoyeun JunMatthew BinfordYen-I LeeBrittany Nicole JeffersonAndrea BriscoeYoungji SeoShuoya Sun
Accepted for presentation at the 69th annual International Communication Association (ICA) conference, Washington, D.C.read more
“What Makes Social Movement Campaigns Go Viral on Social Media? The Role of Narrative Features and Cultural Influences.”
Abstract: Social movements and social issue related public discourse has become one of the most impactful public communication phenomena in the digital space. Previous studies have examined the association between information utility and content valence on message virality. However, little is known about what makes certain social movement narrative go viral quicker with greater magnitude […]