Felicia Harris (Grady MA, Ph.D.) and Elli Lester Roushanzamir, #Blackgirlsrun: Promoting Health and Wellness Outcomes Using Social Media Fire!!! Vol. 3, No. 1, Health and Wellness Advocacy: A New Public Engagement Pathway for African American Studies (2016), pp. 160-189
Abstract: This paper presents the case of Black Girls RUN! (BGR), an Atlanta-based organization and social movement with a grassroots and community-driven approach to changing fitness-related ideology and health outcomes within the Black community. Using an interdisciplinary approach built built upon tenets of media studies, cultural studies, Black Feminist Thought, and health promotion theory, this research investigates the importance of centering Blackness in efforts to address racial disparities in health and wellness.
How users rely on heuristics and emotions to form credibility impressions of novel online news articles.
ABSTRACT: Social media and other online platforms are increasingly the way consumers access news articles, which increases the likelihood of users visiting articles from sources they may not have visited on their own. Users of these platforms experience a tension between their tendency to focus resources on processing information rather than credibility assessment. In a […]
Bartosz WojdynskiHyoyeun JunMatthew BinfordYen-I LeeBrittany Nicole JeffersonAndrea BriscoeYoungji SeoShuoya Sun
Accepted for presentation at the 69th annual International Communication Association (ICA) conference, Washington, D.C.read more
“What Makes Social Movement Campaigns Go Viral on Social Media? The Role of Narrative Features and Cultural Influences.”
Abstract: Social movements and social issue related public discourse has become one of the most impactful public communication phenomena in the digital space. Previous studies have examined the association between information utility and content valence on message virality. However, little is known about what makes certain social movement narrative go viral quicker with greater magnitude […]