Felicia Harris (Grady MA, Ph.D.) and Elli Lester Roushanzamir, #Blackgirlsrun: Promoting Health and Wellness Outcomes Using Social Media Fire!!! Vol. 3, No. 1, Health and Wellness Advocacy: A New Public Engagement Pathway for African American Studies (2016), pp. 160-189
Abstract: This paper presents the case of Black Girls RUN! (BGR), an Atlanta-based organization and social movement with a grassroots and community-driven approach to changing fitness-related ideology and health outcomes within the Black community. Using an interdisciplinary approach built built upon tenets of media studies, cultural studies, Black Feminist Thought, and health promotion theory, this research investigates the importance of centering Blackness in efforts to address racial disparities in health and wellness.
Abstract: Participants (N=88) in a two-condition (Facebook post information level: high vs. low) mixed factorial design took part in a laboratory experiment that utilized eye tracking to gauge what areas of the page in common news layouts attract viewers’ gaze, and whether this viewing amount of information about the story disclosed in the Facebook posts. […]
Bartosz WojdynskiCamila EspinaKate KeibJennifer MalsonHyejin BangYen-I Lee