Dr. Ann Hollifield

Thomas C. Dowden Professor of Media Research, Professor, Journalism

About: Dr. Hollifield’s studies media management and economics, and media in economic development. She teaches undergraduate and graduate courses in media economics, management, and organizational theory.

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Ph.D., Communication, Ohio State University, 1995 (Telecommunications focus)
M.A., Journalism, Ohio State University, 1985
B.A., Journalism/Political Science, Whitworth College, 1979 (Summa Cum Laude)

Research Interests and Activities

Her research focuses in two areas: media management and economics, and the effects of media and communication systems on the wider economy. Her media management research has included studies of change management, the effects of media ownership structures on content, and the management of transnational media companies. Her research on the effects of media and communications systems on the economy has included studies of the economic goals of the U.S. national and international communication policy, and the effects of international copyright law on the economies of developing nations. However, much of her work has emphasized the use of telecommunications for economic development in rural communities. That research has examined the effectiveness of different types of community development projects; the relationship between community telecommunications development projects and local adoption of new technologies; and the individual factors that influence decisions to adopt communication technologies among rural residents.

The Labor Market for University Journalism and Mass Communication Graduates Lee B. Becker, Ann Hollifield & Tudor Vlad

Abstract: The value of news content is determined by the knowledge, experience and talent of the individuals producing it. This paper examines changes in the labor market for journalists across a crucial period and concludes that the labor market from which media industries draw is largely a reflection of the overall economy. Changes in the […]

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Factors Influencing Journalism Performance in Developing and Transitional Countries Ann Hollifield, Lee B. Becker & Tudor Vlad

Abstract: In the past quarter century, governments, foundations, and nongovernmental organizations (NGOs) have poured vast sums of money into emerging and transitional countries with the goal of developing  sustainable, high-quality news media.  The goal has been to encourage journalism that meets generally accepted international standards for professional journalism that supports transparent, democratic, non-corrupt government, and economic […]

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Factors Influencing Journalism Performance in Developing and Transitional Countries Ann Hollifield, Lee B. Becker & Tudor Vlad

Abstract: This study examines the economic, organizational, legal, and political factors in the ecology of news organizations that are related to the production of quality journalism in developing and transitional countries.  The study uses data generated by the International Research and Exchange Board (IREX) and ZenithOptimedia to examine the research question. Fuzzy Set Qualitative Comparative […]

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Teaching Specialties

Her areas of specialization include media and telecommunications ownership, management and economics. She teaches courses in telecommunications management and programming, advanced telecommunications management, and graduate seminars in media management, economics, and organizational theory.


Hollifield has worked as a reporter, anchor, news producer and documentary producer in television, and as a reporter and editor in the newspaper industry. Her professional media career included positions as managing editor of Business First Newspaper in Columbus, Ohio; documentary producer, public affairs programming producer, and news magazine producer, reporter and anchor with Public Television in the Pacific Northwest; and reporter, news producer and anchor with the ABC television affiliate in Spokane, WA.

Awards and Fellowships

Hollifield was named a Senior Policy Fellow with the Voinovich Center for Leadership and Public Affairs in Ohio for 2001-2002. She has been the recipient of an Ameritech Faculty Research Fellowship, a Robert Bosch Foundation Fellowship, a Poynter Institute Fellowship in Media Management, and a Kiplinger Fellowship in Public Affairs Reporting.

Hollifield, Ann
In the News

Grady College researcher presents ideas for news media sustainability at Global Media Forum

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Grady College hosts sixth annual Media and the Public Sphere International Conference

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