Graduate Certificate in Media Analytics
What is the Graduate Certificate in Media Analytics?
Research Departments in media companies have been called the “brains of the media industry.” Research professionals working for media companies interpret ratings and marketing data, and serve as internal consultants to managers in every department: Sales, programming, news, marketing and promotions, and general strategic management. In public relations and advertising, media researchers conduct research for the agency’s clients in such areas as message testing, campaign effectiveness, social media network patterns, and audience reception and behavior.
Grady is Ready For You
Are you ready for Grady? Admission is highly competitive. Familiarize yourself with eligibility criteria so you don’t miss your opportunity. You’ll be walking up Sanford Drive in no time.