Our Department of Advertising and Public Relations prepares students to be creative problem solvers, writers, managers, policy and communication decision makers, media planners and analysts in the fields of mass communication, advertising and public relations. Our program emphasizes persuasive communication skills in traditional and new media that are essential for effective communication in the 21st century. The undergraduate program offers majors in both advertising and public relations.
The Entertainment and Media Studies program develops industry, governmental and academic innovators and leaders who work in, develop policy for, and research media-entertainment industries nationally and globally. It provides majors with a broad palette of skills and knowledge to help them become versatile media practitioners.
A major in Journalism prepares students for jobs in news organizations including broadcast and multimedia reporting, writing, editing and producing. Journalism majors work in photojournalism, video journalism, social media, web and publication design, media innovation and entrepreneurship, and news management.
This certificate program enhances students’ ability to discern between credible information and information disorder through critical examination of how we access, analyze, verify, create, and share media messages with an emphasis on news.
This new certificate, in partnership with the School of Public and International Affairs, educates students in this specialized communications skill set aimed at educating, driving or changing public opinion around a public policy, legislation, political candidates or issues.
The Sports Media Certificate program prepares students for a range of sports media careers, including broadcast and production, print and online reporting and writing, and media relations. Graduates have a distinct job-market advantage in one of the media industry’s growth sectors.
Answering the need of one of the state’s largest industries with new MFA Film program. Premiering in fall 2020, the MFA educates future directors, producers and cinematographers in two-year program starting in Athens and finishing at the Georgia Film Academy